When you’re a celebrity but you have to hype the latest Ford Fusion.

With Black Panther setting box office records while prominently featuring a Lexus LC 500, we're reminded that automakers love Hollywood when it comes to product placement. It’s pretty accepted these days that car companies work with film and television studios to show off their latest vehicles in blockbusters, and sometimes that works seamlessly. James Bond absolutely should drive an Aston Martin, right? Other times it’s glaring and downright distracting, as characters go to pained lengths to tout the virtues of these newest vehicles.

With that in mind, here are some of the best and worst examples of automotive product placement we’ve seen, including our take on the current Lexus / Marvel Studios pairing.

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