‘It Was Cheaper Than if You Bought It Normally:' Woman Says Everyone Always Asks About Her Car. She Got It Off Amazon

"My only question is how much was the outrageous shipping price?"

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Alexandra Samuels

By: Alexandra Samuels

Jul 29, 2025 at 5:00am ET

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A woman went viral on TikTok after revealing her favorite fun fact: She bought her car on Amazon.

Reina Johnson (@reinakjohnson) said she started car shopping at dealerships but quickly lost patience. So, she went online, where the process felt more like browsing for clothes than haggling for a vehicle.

“When someone asks about my car, and I get to bring up my favorite fun fact. That I bought it on Amazon,” she said in a now-viral clip, clearly thrilled with the deal.

What made it even better, she said, was how easy it was—especially if you’re not fixated on a specific make or model. As of this writing, the video had pulled in more than 161,000 views.

Wait, You Can Buy a Car On Amazon?

Johnson said she used a beta program called Amazon Autos, which she found after Googling “cars for sale.” She compared the whole thing to ordering clothes online.

“They do have BMWs, Hyundais,” she said, later telling Motor1 she ended up buying a Hyundai Kona SEL.

After submitting her budget, Amazon showed her a selection of vehicles from nearby dealerships. She picked one and picked it up directly from the lot.

The best part, she said, is that the price listed was exactly what she paid—no surprises at the dealership. She didn’t share the total cost but said the Amazon price beat what the dealership had originally quoted.

“The car was actually cheaper on Amazon than it was if I [had] gone into a dealership,” Johnson said in a follow-up video, calling it the “best car buying experience.”

What Is Amazon Autos?

Amazon isn’t selling the cars itself; it’s more like a middleman. The platform, which launched in December 2024, is a partnership between Amazon and select local Hyundai dealerships that lets you browse, finance, and even lease a car online through Amazon.com. You handle everything digitally, then pick up the car from the dealership.

Every listing on Amazon Autos is for a specific vehicle—so what you see is what you get, just like scrolling through actual dealership inventory. The price you see online is also what you’ll pay at pickup, as Johnson explained, with taxes and fees included.

You can also apply for financing, check lease options, or get a trade-in estimate—all through Amazon. The paperwork happens online, too. While the dealerships still handle the actual sale, Amazon’s platform is where it all starts.

Speaking to Motor1, Johnson said she would “absolutely recommend” Amazon Autos to other buyers.

“It was so convenient and hassle-free,” she said. “I didn’t have to deal with any dealership fees. It works just like shopping on Amazon. You just select things like APR and monthly payments, just like you would customize any other order. Then, I just picked it up from a local dealership a couple of days later.”

Viewers Notice Issues with Amazon Autos

While Johnson seemed thrilled with her experience, not everyone was sold. Some viewers flagged what they saw as glitches or limitations in Amazon’s car-buying setup—starting with the fact that it’s currently Hyundai-only.

“Why am I only seeing Hyundais?” one woman asked.

“Keep in mind, they only offer 2025 Hyundais right now,” another replied.

One person said they couldn’t find any cars at all. “When I search that up, it just shows car accessories,” they wrote.

Still, not everyone was deterred. A handful of commenters sounded curious—maybe even ready to try Amazon Autos themselves.

“Where and how much,” one user asked.

“They do credit checks?? Do you have to wait to get approved?” said another. “Or do you just pay the down payment and go pick it up?”

What do you think?

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“My only question is how much was the outrageous shipping price?” joked a third.

To this, Johnson replied: “You pick it up from a local dealership! It was cheaper than if you bought it normally. The dealership couldn’t come within $3,000 of the deal I got on Amazon.”