Skoda's Forgotten Pickup Truck Is Back—And It Looks Better Than Ever

Although not fully developed by the Volkswagen Group, the Felicia was the first Skoda to benefit from German engineering know-how. Launched in 1994 as a replacement for the Favorit, it remained on sale until the Fabia arrived at the turn of the century. During its six-year run, the subcompact hatchback was offered in several body styles, including a pickup. That version even spawned the quirky Felicia Fun, of which only 4,216 units were ever built.

Marketed at the time as a leisure vehicle, the Felicia Fun’s party piece was a sliding rear partition behind the front seats. When moved to the back, it created space for a pair of rear seats while still leaving room for cargo. A canvas roof protected passengers riding in the open rear section. Skoda also fitted a rear spoiler and painted all examples bright yellow, although buyers could add a splash of individuality with green or orange accents on certain body panels.

Photo by: Skoda

Fast-forward to 2025, and the Felicia Fun is back, though not in the way you remember it. Skoda has revived the cheerful trucklet as a digital concept. The one-off is part of the brand’s “Icons Get a Makeover” series, which also includes the previously mentioned Favorit. French designer Julien Petitseigneur reinterpreted the model using Skoda’s "Modern Solid" design language, giving the diminutive truck a contemporary look while staying faithful to its 1990s roots.

He envisioned a “cool beach vibe” and even created an interior. Naturally, for 2025, the cabin is dominated by screens, yet the blocky dashboard nods to the past by resembling chunky CRT monitors. Nostalgia runs deeper with graphics inspired by video games that many of us grew up playing.

2025 Skoda Felicia Fun concept

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Source: Skoda

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Unlike the original, however, the reborn Felicia Fun is strictly a two-seater, abandoning its predecessor’s 2+2 layout in favor of extra cargo space. Even so, it’s a clever experiment, though only a virtual one. In today’s industry, where bean counters call the shots, it’s unlikely the VW Group would ever approve another playful pickup like this.

Skoda hasn’t built a pickup since the Felicia bowed out. In the 2010s, the company considered offering its own version of the Amarok, but the project never materialized. Earlier this year, however, students from its vocational school transformed the Superb flagship into a one-off pickup with a weird door and a sliding tailgate designed to carry a bike rack.

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