McLaren's P1 ride on is the perfect way to introduce kids to the sports car brand. At $486, it's a lot less expensive than the real thing, too.

McLaren will debut a very compact, electric hypercar with an open roof in late October. However, it won't be the brand's EV project or the potentially failed undertaking with Apple. Instead, it'll be an P1 ride on for enthusiastic drivers who are younger than six. The toy will be available from McLaren dealers first and will cost 375 pounds ($486 at current conversion rates). It'll come to the United States in Q1 2017, and "pricing is also still TBD, but should be in line with the U.K," McLaren spokesperson JP Canton told Motor1

The lucky kids who get one of these have special bragging rights about driving a P1 roadster, which isn't available to their wealthy parents. Despite losing the roof, the toy's designers are able to maintain the full-size version's dihedral doors.

McLaren P1 ride on


This diminutive P1 can attain its top speed even more quickly than the real thing because the ride on needs two seconds to reach three miles per hour (five kilometers per hour). The authentic McLaren would be nearing 62 mph (100 kph) at that point and wouldn't even be close to the 217-mph (350-kph) maximum velocity. From behind the wheel, the little racer can shift through a three-speed transmission, and there's reverse for when the kid runs out of road.

This vehicle's tiny driver doesn't get a grippy racing seat like a real P1, but this toy comes with an amenity lacking from many production cars just a few years ago. There's an MP3 player and stereo system in onboard, and it is "helpfully already pre-programmed with every popular nursery rhyme," McLaren boasts. An on/off switch on the back lets parents decide when it's time for their young Fernando Alonso-wannabe to go to bed.

Adults can still look forward to McLaren's high-performance EV around 2022. A rumor claims the company is aiming for performance on par with the 675LT. It would be capable of 30-minute stints on track, and recharge in a half-hour for another run, so that drivers could get back on the circuit quickly.

Source: McLaren

Be part of something big

McLaren P1 electric ride on car

Hide press releaseShow press release

THE LATEST McLAREN P1™ IS PURE ELECTRIC

McLaren retailers to offer a pure electric McLaren P1TM

Central driving position and open roof configuration

Rushes from zero to maximum speed in just two seconds
... to the tune of Hickory Dickory Dock

McLaren Automotive has already revealed that one of the key strategies of its TRACK 22 business plan is the development of a Pure Electric Vehicle (or EV) to one day sit in its Ultimate Series.  Meanwhile a Pure EV based on today’s McLaren P1™ is now available but only to a limited group of potential customers ... those under the age of six.  At least that’s the official guidance.   

The diminutive McLaren P1™ differs from its larger brother in two important areas.  Firstly, it has a central driving position, just like the iconic McLaren F1.  Then secondly, the young will be able to experience what adults never could: an open-top McLaren P1™.  Yet cleverly the design still retains McLaren’s signature dihedral doors.  And like every McLaren, its acceleration is startling.  The zero to maximum speed dash takes just two seconds. 

The car surges into life via a one-button stop/start function automatically activating the lights and ‘air-conditioning’ unit. An MP3 player and audio system is standard and helpfully already pre-programmed with every popular nursery rhyme.  It also features a reverse gear in addition to its three speed, forward transmission. Handy if you’ve arrived at the wrong playground.

In a contrast to McLaren’s usual policy of offering limitless colour and trim combinations, this time the choice for the busy six year old is made easy with only one colour on offer: Volcano Yellow. 

The Ride On, electric McLaren P1TM is the first officially licensed product from McLaren Automotive to enter this growing market segment and is the most compact car yet to wear the McLaren badge.  Hence customers ideally should be between three and six years old to drive it.  Although young drivers beyond this age group might also fit.

It will be available from the end of October first from selected McLaren Automotive retailers around the world priced at £375.00, followed by recognised global toy retailers.

TECHNICAL INFO

Vehicle info 
The Ride On McLaren P1TM
 
Colour – Volcano Yellow
 
Top speed –approximately 3mph
 
Price – RRP: £375.00
Available globally at selected McLaren retailers

This product is Officially Licensed

Ends