Lucid sold 10,241 cars last year - not bad at all

Especially when compared to the Porsche Taycan

Photo by: Lucid Motors

By: Stefan Leichsenring

Jan 7, 2025 at 5:29am ET

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Lucid, the American manufacturer behind the Air luxury saloon, has announced production and sales figures. In the full year 2024, 9,029 vehicles were produced and 10,241 vehicles delivered.

In the previous year, 8,428 cars were produced and 6,001 delivered. This means that the number of sales grew by 71 per cent for the year as a whole. Although production increased only slightly, it exceeded the company's target of 9,000 vehicles.

Lucid delivered 3,099 vehicles to customers in the fourth quarter. This corresponds to an increase of 11 per cent compared to the third quarter and growth of 78 per cent compared to the fourth quarter of the previous year. In addition, analyst estimates of an average of 2,637 units were exceeded. The new delivery record in the fourth quarter was made possible by price reductions, writes Reuters.

The vast majority of the cars sold are the Lucid Air, as only a few units of the upcoming Gravity electric SUV have been delivered to employees and their friends and family.

The 5.03 metre long and 1.66 m high Lucid Gravity with up to seven seats will initially be offered in the Grand Touring version. With a 828 PS all-wheel drive and 450 miles of range according to US standards, the car costs €94,900 (approx. £76,000). The storage capacity is not revealed, but the cells will come from Panasonic, as Lucid has now officially announced.

These are the latest generation of 2170 cells, which offer an energy density of over 800 watt hours per litre. The Gravity will be one of the first vehicles to use these cells on a large scale. The Lucid Air Pure also has cylindrical cells from Panasonic.

Gallery: 2025 Lucid Gravity

The Gravity Grand Touring can sprint to 62 mph in around 3.5 seconds. Production officially began in December 2024 at the Lucid factory in Arizona. The Touring version will also be available to order from the end of 2025 for $79,900 (£65,000). This will also use the 2170 cells from Panasonic Energy. The cells are currently still being manufactured in Japan. However, in the future, production is planned at a new Panasonic plant in Kansas.

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The bottom line

My goodness, barely more than 10,000 Lucid Air were sold worldwide last year. That sounds pretty meagre, but you have to bear in mind that this is a luxury class vehicle with an electric drive and that the market situation for this segment is poor. Around 41,000 units of the similarly priced but much better-known Porsche Taycan were delivered worldwide in 2023, but this year only around 14,000 vehicles had been delivered by September, so that the figure for the year as a whole is perhaps 19,000 units. In comparison, the Lucid Air figures aren't too bad, we think.

Sources: Lucid (Produktionszahlen), Reuters, Lucid (Gravity-Batterien), Motor1 (Taycan-Verkäufe)