Bugatti Tourbillon stars in China photo shoot

Great pictures of the new style and speed icon

Bugatti Tourbillon in Shanghai und Hongkong

Photo by: Bugatti

By: Christopher Otto

Published by: Brian Potter

Jan 22, 2025 at 7:10am ET

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Admittedly, this is not the most significant news in the world of automobiles, but when a car as fascinating as the Bugatti Tourbillon is presented in such spectacular places as Hong Kong and Shanghai, it creates images that give every car fan goose bumps. Here you go!

Bugatti continues its global presentation of the new Tourbillon hyper sports car with stops in Shanghai and Hong Kong. The Tourbillon, which celebrated its world premiere in June 2024, embodies a synthesis of traditional design and modern engineering. Inspired by models such as the Type 57 Atlantic, the Type 41 Royale, the Type 35 and the Veyron, it builds a bridge between Bugatti's rich history and an innovative future.

Gallery: Bugatti Tourbillon in Shanghai and Hong Kong

Bugatti Tourbillon in Shanghai and Hong Kong

Source: Bugatti

In Shanghai, the Tourbillon was presented against the backdrop of the famous Bund, with a view of the modern skyscrapers of Pudong, including the Oriental Pearl TV Tower and the Shanghai Tower. This scenery emphasised the combination of tradition and modernity that characterises both the city and the Tourbillon. In the Lujiazui financial district, the hyper sports car blended seamlessly into the urban environment and reflected the avant-garde architecture.

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Exclusive events at the Kingsway Apex showroom in the Jing'an district offered potential customers the opportunity to experience the Tourbillon up close. Kostas Psarris, Regional Director of Bugatti Middle East & Asia, emphasised the successful partnership with Kingsway Apex since 2023 and the enthusiasm of Chinese enthusiasts for Bugatti.

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In Hong Kong, the Tourbillon was presented for the first time together with the new Bugatti Lifestyle Collection. The event took place at K11 Musea, a centre for art and culture that symbolises the fusion of art and commerce. The Tourbillon was staged in front of the Lin Fa Temple in the Tai Hang district, emphasising the combination of timeless aesthetics and modern technology.

Source: Bugatti

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