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Southern California-based All Star General Insurance Agency has been in the market for around 13 years. The company has a basic, no-frills website mainly targeted at agents, which can make it difficult for potential customers to gather information about its coverage options. To help you out, we did some digging.

Car insurance shopping can be time-consuming, but if you do the research, you will be rewarded with better coverage at a more affordable rate. We give you a jump start with our review of the best auto insurance companies nationwide based on financial strength, customer service, coverage, and cost, which can all impact your insurance experience.



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All Star General Insurance Overview

All Star General Insurance Agency was established in 2007 to cater to the private passenger auto market in California. The agency is now part of the larger Bluefire Insurance family, which acts as a managing general agent (MGA), meaning it can underwrite insurers’ policies independently. The Bluefire Insurance company was formed from a network of agencies that offer insurance solutions in multiple states, including CaliforniaWashingtonTexasLouisianaMississippiAlabama, and South Carolina.

All Star General Insurance is the program administrator or agent for insurers such as Ocean Harbor Casualty Insurance Company.

All Star General Insurance Costs

Car insurance rates are affected by many factors, including:

  • Your age
  • Location
  • Marital status
  • Driving record and habits
  • Vehicle make, mileage, and mode

For example, drivers with no history of accidents or tickets get better rates, and sports cars are typically more expensive to insure. If you live in an area with more claims, theft, or accidents, this can increase your rates, too.

To help you see how these factors affect premiums, here’s a table with some national provider averages for drivers with different profiles.

Car Insurance Estimates For Good Drivers

Car Insurance CompanyAnnual Rate Estimate
State Farm$1,339

Car Insurance Estimates For Drivers With Poor Credit

Car Insurance CompanyAnnual Rate Estimate
State Farm$3,616

Car Insurance Estimates For Young Drivers

Car Insurance CompanyAnnual Rate Estimate
State Farm$1,765

All Star General Insurance Discounts

Many auto insurance customers rely on discounts to bring down their premiums. Bluefire Insurance offers the following discounts, among others:

  • Multi-car discount
  • Prior coverage discount
  • Safe driver discount
  • Prior in-agency coverage discount
  • Renewal discount
  • Paperless discount

Since neither All Star General Insurance nor Bluefire Insurance offers online quotes, the only way to find your price would be to talk to an agent. Your All Star General Insurance agent will also be able to provide more information about the availability of insurance discounts in your location and your eligibility. Customers can pay their bills online through the website.

All Star General Insurance Coverage Options

Though the All Star General Insurance website lacks concrete information on coverage options, our research indicates that it generally offers the following types of car insurance:

Roadside Assistance

Online reviews suggest All Star General Insurance provides roadside assistance, and Bluefire Insurance offers this service as well.

Non-Standard Insurance

All Star General Insurance doesn’t specifically say it caters to the high-risk car insurance market. However, Bluefire Insurance will help customers get insured even if they are high-risk drivers with a history of tickets, accidents, or DUIs and find it difficult to get insurance from other providers.

If you are looking for non-standard auto insurance, you may be able to get the same benefits from All Star General Insurance, too. We suggest calling the All Star General Insurance helpline at 800-202-7827 to obtain more information.


There is no insurance mobile app for All Star General or Bluefire Insurance. However, you can make online payments through he All Star General website. With most major insurers offering a claims app, the lack of this service putts All Star a step behind the competition.

All Star General Insurance Reviews

Online customer reviews for All Star General Insurance are almost all negative. On the BBB, the company has an F rating. There are not many customer reviews posted online thought there have been 9 complaints filed against the company on BBB in the last 3 years, out of which half have been closed in the last 12 months. General consensus seems to be that All Star General provides poor customer service.

Yelp ratings for All Star General Insurance are also on the lower side with an average rating, of 1.0 out of 5.0 from over 40 reviews.

All Star General Insurance and Bluefire Insurance don’t have an online tool to locate your nearest agent, though this is usually a common feature on most insurance agency websites. To find an agent closest to you, you will have to reach out to these companies’ customer service helplines.

You can reach All Star General Insurance customer service representatives at 800-202-7827. Its automated services are available 24/7 if you wish to make an online payment or check your policy status. Potential customers looking for more information about coverage may also fill out the online form.

Our Take On All Star General Insurance: 2.0 Stars

We rated All Star General 2.0 out of 5.0 stars. There are a lot of gaps in information about All Star General Insurance online. If you plan on buying your insurance coverage from All Star General Insurance, we recommend finding out as much as you can and confirming what company is providing your policy.

Our Recommendations For Car Insurance

You should also look at how All Star General Insurance coverage compares with coverage from top insurers like USAA, Geico, Progressive, and State Farm.

It’s always smart to get at least three quotes from different providers before deciding on a policy. Also, when comparing car insurance quotes, do not go by price alone. Make sure you get the same coverage and benefits from all companies, and check that a company has a good reputation and the financial strength to meet its obligations before signing up.

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USAA: 4.8 Stars

USAA, which we ranked No. 1 in our industry-wide review, is the best choice for military families. Along with multiple coverage options, competitive rates, and high customer satisfaction ratings, USAA has excellent financial strength, earning an A++ rating from AM Best. However, only military members and their immediate families are eligible for coverage. For more information, read our USAA auto insurance review.

Geico: 4.6 Stars

If you are not eligible for USAA coverage, you can still get insurance at affordable rates from Geico. Geico is the second-largest auto insurance company in the U.S. with more than 17 million active auto policies. Like USAA, it has an A++ rating from AM Best.

A large number of auto insurance discounts that reward driver safety, customer loyalty, vehicle equipment, and more ensure that the cost of Geico auto insurance is competitive for most customers. For more information, read our Geico auto insurance review.


In an effort to provide accurate and unbiased information to consumers, our expert review team collects data from dozens of auto insurance providers to formulate rankings of the best insurers. Companies receive a score in each of the following categories, as well as an overall weighted score out of 5.0 stars.

  • Industry Standing: Insurers with strong financial ratings and customer-first business practices receive the highest scores in this category.
  • Availability: We consider availability by state as well as exclusions for specific groups of drivers.
  • Coverage: This rating is based on types of insurance available, maximum coverage limits, and add-on policies.
  • Cost and Discounts: Our research team reviews auto insurance rate estimates generated by Quadrant Information Services for a variety of drivers in every state. Companies with lower prices and many car insurance discount opportunities receive the best scores.
  • Customer Service: We comb through customer reviews and consumer feedback studies from experts like J.D. Power.
  • Technology: Auto insurers with mobile apps, advanced online services and telematics are more likely to meet consumer needs.