Volvo C30 Heico Sportiv Burton Snowboard

From Volvo press: If the thought of crisp mountain air, fresh powder and breathtaking vistas isn’t enough to set your mind racing, the Volvo C30 concept by Heico Sportiv and Burton Snowboards will. Customized, sport tuned and outfitted for active lifestyles, this one-of-a-kind show car embodies the snowboarding spirit of living life to the fullest.

This cool ride is aimed at driving enthusiasts who are just as passionate about their cars as they are about the great outdoors. Never willing to settle for the norm, their quest for adventure knows no bounds. Conquering the halfpipe, pushing the limits at board parks or heading for the backcountry is what it’s all about. Since their clothing, choice of music and attitude defy convention, so too does this spin on Volvo’s new sport compact.

Heico, the premier Volvo tuner in Europe, partnered with Burton Snowboards, the world's leading snowboard company, for the C30 project. The cargo compartment is tricked out with an integrated snowboard storage system complete with boot, helmet and gear storage units. 2008 Burton Vapor snowboards, C60 bindings and SL-10 boots will also be showcased with the concept car. Custom blue LED lighting makes the gear glisten in the dark like so many snowflakes on a moonlit winter night.

At home on the switchbacks or the road to the slopes, the Heico/Burton C30 concept is part Paris-Dakar raider, part efficient weekend gear hauler and part stylish, sporty performer. It wears a Heico-Ice 7-stage pearl-effect paint scheme with a wicked “camo” theme. Heico’s custom fabricated full body kit adds a unique front fascia with “cornering” fog lights, a sport grille, side skirts and fender flares plus a rear skirt with integrated diffuser panel.

Heico energized the C30’s powerplant with an extra rush of adrenaline. Volvo’s 2.5-liter Euro-spec engine is fitted with performance enhancements including a modified Borg-Warner turbo and wastegate and air-to-air intercooler with electronically adjusted water injection, all managed by Heico’s power upgrade ECU. Spent exhaust gases are routed through a Metal racing catalyst mated to Heico’s stainless steel sport exhaust finished with quad-tip pipes. 

With an estimated 300 horsepower at 5,500 rpm and 310 lb.-ft. of torque on tap, long drives to the wilderness are transformed from a routine chore to an extreme sport. When the traffic clears, downshift the 6-speed manual gearbox, put the pedal to the metal and ear-to-ear grins are guaranteed. Of course, Volvo recommends that the driver observe all posted speed limits.

Right out of the box, the stock C30 channels the engine’s torque to the front wheels. Thinking outside the box, Heico transformed the show car to full-time all-wheel drive. By no means is this a slam-dunk conversion. Serious engineering work was needed to get it right. 

Active enthusiasts expect flexibility as well as performance. So this special C30 is decked out with front and rear Heico coil-over suspension that’s adjustable for ride height. Carving corners with glee while turning heads in the process is the job of Volution® 8 x 18-inch sport alloy wheels shod with Toyo R888 245/40R-18 tires. In between the action, scope out the custom designed Heico pattern on the tread.

Because all good rides have to come to an end, stomping on the binders brings the C30 to a stop with authority. The brakes feature Heico 4-piston calipers with 320mm custom vented and slotted rotors in front and 285mm kits in the back. A vibrant blue hue has been applied to the calipers for a totally rad look.

Gallery: Volvo C30 Heico Sportiv Burton Snowboard