From Ford press: The Ford Taurus – the car that changed America’s view of full-size sedans – is all-new for 2010 and ready to take on the world’s best, with an upscale new design, impeccable driving dynamics, class-leading technologies and an unbeatable price tag.
“The new Taurus sets the pace for Ford’s growing new car launch momentum,” said Mark Fields, president of the Americas. “This sedan completely redefines expectations of what Taurus stands for – and helps further define what Ford is capable of delivering – quality, fuel-efficient vehicles featuring the latest technologies and head-turning design.”
The new Taurus benefits from Ford’s Global Product Development System, which made it possible to deliver an all-new sedan 12 months sooner – with more new features than customers and dealers dreamed possible.
“Taurus is our premium Ford flagship, and it casts a halo across the entire brand portfolio,” said Derrick Kuzak, group vice president for global product development. “Building on its reputation for safety leadership, we leveraged extensive use of computer-aided design and engineering technologies as well as digital pre-assembly modeling to deliver a high-quality, new Taurus a year ahead of schedule.”
The 2010 Taurus comes standard with Ford’s proven Duratec 3.5-liter V-6, generating 263 horsepower and 249 foot-pounds of torque. This award-winning engine earns a ULEV-II emissions certification and comes paired with a choice of two new six-speed automatic transmissions.
The smooth and refined Duratec V-6 helps the front-wheel-drive Taurus deliver unsurpassed highway fuel economy. Taurus reflects Ford’s commitment to deliver the best, or be among the leaders, in fuel economy across the vehicle segments where it competes.
Taurus fuel economy is aided by employment of a two-speed fuel pump and Aggressive Deceleration Fuel Shut-Off technology. The Taurus SE offers a six-speed automatic transmission with a Grade-Assist hill-holding rollback prevention feature, paired with an economical 2.77 final drive ratio.