Man Spots A Prius On The Highway. Then He Takes Closer Look: ‘It’s A PRIUTE Mate’

"That is actually one of the craziest builds I've ever seen."

Man Spots A Prius On The Highway. Then He Takes Closer Look

Photo by: Vehicle Virgins & Mikołaj Zeman

Chad Swiatecki

By: Chad Swiatecki

Mar 1, at 6:00am ET

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Some car modification jobs are so bewildering that the sight of them causes an unstoppable string of questions. Take, for example, a viral Facebook Reel that provokes a viewer to ask: “What on Earth am I looking at?” and “Who thought that was a good idea?”

Those are the milder responses to the auto-enthusiast creator Vehicle Virgins’ clip, which captures an on-road Toyota Prius that’s been chopped to give its back end the look of a pickup truck bed. Maybe it’s the nutso answer to the urge of wanting an El Camino that’s also a hybrid.

“It's a truck conversion Toyota Prius. That is actually one of the craziest builds I've ever seen,” the creator gushes in disbelief in a viral clip that’s received more than 19,000 likes.

A “Prius” In Name Only

In the clip, the “Prius” (this thing really needs an entirely different name) plays it kind of quiet while still making a very loud statement. It doesn't roar or lurch or do anything especially dramatic. It just kind of exists, humming along in traffic like any other commuter car, which somehow makes its outlandishness even better.

From a distance, it looks like a slightly beat-up red hatchback wearing a ladder rack. Then the camera draws closer, and the illusion collapses: the rear glass is gone, replaced by a diamond-plate tailgate, and the back half of the car is now a shallow pickup bed piled with scrap and tools.

The rack sits a little crooked, the load looks very real, and the whole thing has the unmistakable air of a vehicle built to get something done rather than impress onlookers.

That unapologetic contrast is what lit up comments on the video. For some viewers, the Prius-turned pickup was instantly drawn into an online argument that's become all too familiar in recent years. “It still looks better than the Cybertruck,” one commenter wrote, touching off a gleeful pile-on that used the homemade hybrid to take shots at Tesla's notorious stainless steel wedge.

Others tried to push back, only to be buried under jokes about payloads, charging times, and whether a “real” truck needs to look like a prop from a sci-fi movie.

Not everyone saw it as a punchline, though. A few commenters said they'd spotted the same Prius hauling scrap metal for recycling, and the tone shifted from mockery to grudging respect for its utility despite its gawky appearance.

Suggestions for new names for the vehicle flew all over the place, with one favorite being “Priute,” as a nod to the Australian habit of turning normal cars into oddly practical mini trucks. Once that handle appeared, commenters started treating the car like a throwback curiosity, part El Camino, part Subaru Brat, and part trade-school engineering experiment.

Beyond the comedy, the conversation predictably veered into the practical argument of whether this kind of vehicle mod could actually do any work. Skeptics lined up with jokes about grocery runs and anemic load ratings, treating the Prius with a bed as performance art rather than transportation.

"220 lb. payload capacity," Jack Maish jested, while Kurt Buzgo mused, "Would it be an El CaPRIno?"

Others pushed back, pointing out that plenty of compact cars are rated to carry more weight than most people realize, and that a surprising number of full-size pickups barely haul anything heavier than weekends worth of errands.

"And that's what it feels like to drive a Ford F-150," Sean Minor wrote sarcastically.

There was also one more uncomfortable question: why not just buy a truck if a truck is what you need?

Is It Easier To Buy A Truck Than Convert A Prius?

That opened the whole “aesthetics versus economics” can of worms, and the reality is that in today's used car market, even tired, high-mileage pickups often sell for real money. And the ownership cost keeps climbing every time the truck turns into a fuel station.

An aging Prius, however, is cheap to fuel and increasingly cheap to buy, especially if it's already rough enough that no one's worried about collector value. For someone with access to basic fabrication tools, the raw materials for a bed conversion aren't exotic: sheet metal, a donor tailgate or rack, and a willingness to accept that the back half of the car will never look factory again.

There is no line item budget posted in the thread, but the basic bones of the build were easy to piece together. If the car was already paid for or picked up for very little, the only real investment was in the labor required to create a truly weird, eye-catching-in-all-the-wrong-ways Road Warrior setup to haul cargo and still commute without incurring exorbitant fuel costs.

What do you think?

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Viewed in that light, the Prius pickup looks a little less like a stunt and more like a very unorthodox answer to a very specific problem.

Motor1 reached out to the creator via email and direct message. We’ll update this if they respond.

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