BMW CEO Faints Onstage at Frankfurt Motor Show
It has to be a stressful thing for a CEO to get onstage and speak to the assembled masses at an international auto show. The audience is loaded with members of the press, all recording your every word for broadcast across the world. Any mistake you make is going to be replayed endlessly, and it looks like the pressure was too much for new BMW CEO Harald Krüger, who fainted on-stage. Krüger took the stage for the BMW presentation at the Frankfurt Motor Show and was there for about 5 minutes before he fainted. Two assistants rushed to the stage and helped him to his feet, but he was unable to continue with their planned presentation. BMW cancelled the remainder of the press conference. RELATED: See the 2013 BMW X1
It's been just four months since Krüger took the helm at BMW and this was the 49-year-old's first major appearance. He oversees a slate of new vehicles including the new 7-Series and would likely have talked about the 2016 X1 crossover which is being featured in Frankfurt.
According to Autoblog, he was said to have been feeling unwell before the show and that the fainting spell was due to a brief bout of dizziness. The CEO was taken to an area hospital and is being treated. We wish him a speedy recovery.
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It did give us a chance to check out the aqua blue BMW i8, and the ever-sharp BMW M4 Convertible parked next to it. If a member of BMW PR was especially cold and calculating, they could say something like, "That was the effect that cars like the i8, M4, 7 Series and X1 could have on anyone!" This is why we aren't in marketing.
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Image: Associated Press