Dodge Viper Gets $15K Price Cut, Starts at $84,995
First, Chrysler said they were putting a hold on Viper production. Then, they said they would be pulling the Viper back under the Dodge nameplate. Now, the Viper is getting a $15,000 price cut because pretty much everyone is buying the less expensive Corvette. All these big changes to the Viper are an effort by Chrysler to (hopefully) spur some more sales of Dodge’s halo supercar. Along with a five horsepower(!) increase over the previous generation, the new Dodge Viper will get a starting price of only $84,995. That’s not including tax, title, gas guzzler, and designation fees. PHOTOS: See More of the 2014 SRT Viper GTS
Along with a $15,000 price cut, Viper buyers will get a $15,000 certificate towards the purchase of any 2014 Viper that is currently in the dealers’ stocks. A whole $30,000 less expensive than what you would have paid for one brand new in 2013.
Dodge and Chrysler are hoping that this massive price cut will attract more people to dealerships. And with a 645-horsepower 8.4-liter V10, they hope it will have them driving out with an all-new Viper too.
PHOTOS: See More of the Track Ready 2014 SRT Viper TA
It’s a bold strategy Cotton, let’s see if it pays off for 'em.
PHOTOS: See More of the 2013 SRT Viper GTS-R