What the Hell: The Ups and Downs of GM
Seriously though, what the hell General Motors? First off, I need to say that I am not the biggest fan of GM; I am all for American automakers, and employing American workers, but if one automaker stands to represent American business falling flat on its face with bloated corporate structure and general ineptitude, it's gotta be GM. Ford was able to plod through the auto industry's worst years without government money and Chrysler has made an incredible comeback with some of the most compelling products on the market (I see you, Viper). But GM? Not so much. You wan't to see an automaker that does not know what its doing? Look at the last week alone. YAY: Cadillac ELR:
In the good end of things, Cadillac released a teaser photo for its own coupe version of the Chevrolet Volt. Dubbed the Cadillac ELR, it will be built at the same assembly line as the Chevy Volt. Other rumors are that it will favor a little more performance at the expense of fuel economy but only about 2-3 MPG. Should be pretty awesome and that forward-thinking halo car that can help define a brand going into the next era in automobiles.
WTF: "Psyche" on El Camino!
Last week it was reported that General Motors had filed trademark applications to the names El Camino and Nomad. The GM enthusiast world was all a tizzy with hopes that GM was creating a high-performance ute/pickup-thing (hopefully based on the Pontiac G8 ST, shown above), as well as a performance wagon. Well yesterday, it came out from GM that it was merely doing its usual housekeeping and essentially shot down these hopes. It's really too bad, because the automaker could really use a boost in morale considering its volume offerings…
WTF/YAY: GM Announces it will update Malibu to address criticism:
I almost spit out my coffee when I read this one– and I wasn't drinking any! Now, we knew that the Malibu was not the best family sedan, but know knew it was so terrible that General Motors has decided to update the car to address criticisms. Honda did it this year with the 2013 Civic, and considering that the Malibu is nowhere as nice as the new Ford Fusion, this is a welcomed thing. It's nice to see they are addressing criticism, but it should not have come to this in the first place!
YAY(?): GM Buys 200 million shares from Gov't:
So, many will see this as GM reaffirming its own leadership in the corporation, but the company only started building good cars when it was ORDERED TO BY THE PRESIDENT AND CONGRESS!!! Up until that point, they were re-branding unsold vehicles from the previous model year as "Malibu Classic" and "Silverado Classic." Anyone want to know more about how poor GM's leadership was through the 2000's, check out "Car Guys vs. Bean Counters." Written by former Vice Chairman Bob Lutz, its a clear statement about the deplorable corporate hierarchy of General Motors, made of bricks of hubris, and adhered with layers of paranoia of the competition. Its a terrible combination, hubris and paranoia, and one that is still likely held today. These are the ways of Old GM, which was shuttered in the bailout. Let us hope that the GM buyback was a good thing