Could a Ford GT-Based Halo Car Save Lincoln?
Lincoln–excuse me–Lincoln Motor Company is back, and like any good comeback they've delivered an onslaught of inspirational nostalgic monikers, clever marketing cues and a brand new (sort of) car. But their "new" car -or, a redone Lincoln MKZ- is rather forgettable. Good looking? Yes. Drivable? Also, yes. But cut off one of your limbs to see it in person? Not anywhere close. What Lincoln was imagining in their new MKZ though, was to follow in the success of GM and the CTS, ATS and XTS model line; a luxury-driven mid-size with a nameplate other than BMW or Audi. And if we want to take it a step further, Lincoln could even shove a 5.0L V8 from the Mustang and call it an MKZ-Z, or something; rivaling the CTS-V, of course. But that's about it. The MKZ will never grow into anything more than a segment staple for the luxury brand. In time, it will gain a few tweaks here and a facelift there before everyone gets over it and goes on their way. So what does Lincoln (Motor Co.) need to do to cement a fanbase in the future? Well, by all accounts, a halo car. But not any halo car, you see, a Ford GT based, Audi R8 rivaling halo car, that's what.
Since the death of the Ford GT in 2006, Ford and Lincoln have been searching for that new, advanced halo car in order to re-introduce the Americans back to the supercar tussle. But times are tough, and although Ford is going through one of their most successful bouts in history, technology, efficiency and LED's are a huge selling point in the art of super car manufacturing. And while Ford themselves could work that over just swell, an efficient EcoBoost-sourced V8, a smoother more attractive body style and a luxury-minded Lincoln nameplate may be just what the old girl needs (the GT, that is). So as the new Lincoln is still young, and the GT is still dead, early rumors indicate that a GT based Lincoln halo car may very well be the case. I mean, someone needs to handle those Germans and their R8 anyhow.