Special edition Polo can really pump out the jams.

Volkswagen has begun accepting orders for the limited edition Polo beats.

Originally unveiled at the Geneva Motor Show, the €15,975 special edition features a modestly revised exterior with a gloss black grille and special mirror caps. The hatchback also rides on unique 16-inch Syenit-style alloy wheels.

Bigger changes occur in the cabin as the special edition has a leather-wrapped steering wheel and special "beats" upholstery on the seats and door panels. As the name suggests, the car has been equipped with a Beats audio system that has been designed to deliver "crystal-clear sound." 

The audio system features seven loudspeakers and a subwoofer that is integrated in the spare wheel well. The system also has two door-mounted woofers and two tweeters that are located in the A-pillars. Other highlights include an eight-channel amplifier and a digital signal processor. Thanks to all the upgrades, the audio system delivers 300 watts of power so drivers can "really feel the music."

The Polo beats will soon be joined by the Up! beats which is slated to go on sale this summer. That particular model has contrasting mirror caps, beats graphics, and 15-inch Radical-style alloy wheels. The Up! beats also has a multifunction steering wheel, special door sill plates, color-coordinated seat belts, and a Beats audio system.

Source: Volkswagen

Gallery: VW Polo beats

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A big sound in a small car: New Polo beats is available to order now

  • Special model Polo beats truly rocks with 300 watts and seven high-end loudspeakers
  • From early summer premium sound system also in the up! beats

The Polo beats' sound sums up the overall concept: with a 300 watt premium sound system mixed by the US audio specialist BeatsAudioTM, this new special model is now making some noise in the small car segment.


Polo beats now comes with a new sound experience as standard. The 300 watt 8-channel amplifier in the premium sound system is equipped with a digital signal processor (DSP). Seven high-end loudspeakers distributed around the vehicle interior provide the system's crystal-clear sound: two tweeters in the A-pillars, two woofers in the front doors, two broadband loudspeakers in the back as well as a subwoofer integrated in the spare wheel well, which delivers powerful, punching bass tones. Whether it's hip-hop, heavy metal, rock, pop or electronic music – the new Polo beats lets you literally feel the music.

The exterior of the Polo beats stands out within the Polo family, due in particular to the new 16-inch "syenite" alloy wheels in black or white with high-sheen surface, coloured door mirrors, decorative side film and a glossy black radiator grille. The interior features sports seats and door trim panels in the "beats" design, coloured seat belts and a leather steering wheel. The model is available from € 15,975.

The Polo beats is pioneering an unmistakable trend, because soon more sound sensations will be rolling through the small car segment: the new up! beats will be available from early summer onwards.

The American audio specialist Beats Electronics – founded in 2008 by Dr. Dre and Jimmy Iovine – became a brand icon of the music scene mainly due to their stylish studio headphones. Meanwhile, the California-based company has significantly expanded its product range with wireless and wired active speakers and earphones.