Geely has unveiled its new Blue Geely Initiative which calls for the company to gradually phase out the production of traditional gasoline combustion engines.

Geely has unveiled its new Blue Geely Initiative which calls for the company to gradually phase out traditional petrol engines.

As part of the initiative, the company will focus on the hybrid, plug-in hybrid, and electric vehicles.  The phase out of traditional petrol engines will begin next year and is scheduled to be nearly complete by the end of 2020.

The Blue Geely Initiative also calls for the company to meet and exceed the Chinese government's directives to bring average fuel consumption down to 5L/100km (47 mpg US / 56.4 mpg UK) by 2020.  Geely also aims to become a leader in new energy vehicles, lightweight material technologies, and intelligent / connected systems.  Despite this focus, the company intends to sell plug-in hybrid vehicles at prices similar to models equipped with an internal combustion engine.

The first model to be launched under the new initiative will be the Emgrand EV.  It will be able to accelerate from 0-50 km/h (0-31 mph) in 4.3 seconds and have an overall range of 330 km (205 miles).  More importantly, the model can be given an 80% charge in 30 minutes or a full charge in 48 minutes using a public fast charger.

The model will eventually be followed by an assortment of plug-in hybrids based on Geely's CMA architecture.  They will use a turbocharged 1.5-liter engine and a plug-in hybrid powertrain that produces 250 bhp (186 kW).

Gallery: Geely to phase out traditional petrol engines