Rolls-Royce has announced they won't ever come out with a small car as they consider it's not necessary.

Rolls-Royce has announced they won't ever come out with a small car as they consider it's not necessary.

In an interview with CarAdvice at the 2015 Frankfurt Motor Show, RR’s director of design Giles Taylor said there is no room in the lineup for a small car positioned below the Wraith/Dawn. He went on to specify there will never be such a model as they consider Rolls-Royce does not need to launch a more compact-size vehicle since they are not chasing volume.

That being said, they do have a new model baking in the oven as Rolls-Royce is currently in the early development stages of their first ever SUV due late 2018. Codenamed “Cullinan” the model will carry a starting price of approximately €300,000 according to Taylor who went on to specify they want to do around 1,000 units per year which will be enough to grant the British luxury marque with a "very, very substantial profit."

As a consequence, Taylor says they do not need to downsize and "small Rolls-Royces don't exist" while the company's product communications manager James Warren backed up these statements by declaring RR must not make any compromises as all their cars represent the "ultimate in comfort and luxury" and you can't have that without a spacious interior cabin with plenty of rear legroom.

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Rolls-Royce says they will never launch a small model; SUV to cost €300,000