According to one of Maserati's union members, production will be reduced as a result of a weaker demand for the Ghibli and Quattroporte models.

According to one of Maserati's union members, production will be reduced as a result of a weaker demand for the Ghibli and Quattroporte models.

 

2014 was a great year for Maserati as sales increased by a whopping 137% to 36,448, but it seems the upsurge is not continuing in 2015 as a Maserati union member says the number of shifts at the Grugliasco plant near Turin has been reduced from 12 to 10 per week. This is where about 2,800 workers put together the Ghibli and Quattroporte which are the company's best-selling models.

 

According to Federico Bellono, CGIL union leader in Turin, Fiat has informed the employees they will be working three weeks out of four until July. He went on to specify the company's prediction for annual output at the factory stands at 30,000 - 35,000 units, but he believes it will be closer to 30,000.

United States was Maserati's biggest market in 2014 where deliveries went up by 172% to 12,943 units. Overall, the company's most popular model in 2014 was the Ghibli bought by 23,500 clients while Quattroporte came in second with 9,500 units. The GranTurismo and GranCabrio came in third with 3,500 combined sales.

As a final note, yesterday we found out Maserati isn't cooking up a Porsche Macan rival while the Levante crossover is on track for an early 2016 market launch.

 

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Maserati slows production as Ghibli and Quattroporte demand weakens