The 2015 Ram 1500 Rebel has been unveiled ahead of its debut at the North American International Auto Show later today.

The 2015 Ram 1500 Rebel has been unveiled ahead of its debut at the North American International Auto Show later today.

Described as a "one-of-a-kind" off-road pickup, the Rebel has a rugged front fascia with a powder-coated front bumper, a silver skid plate and two recovery hooks. The model also has LED-infused headlights, a revised grille and an aluminum "twin-snorkel sport hood."

Moving further back, there's extended fender flares, a tri-fold tonneau cover and 17-inch matte black aluminum wheels with 33-inch Toyo Open Country A/T all-terrain tires. Other notable highlights include a RAM-branded tailgate and a chrome dual exhaust system.

The unique styling continues in the cabin as there's "technical grain" vinyl seats with Sedoso fabric inserts that are embossed with truck's tire tread pattern. The model also has embroidered headrests, Iron Gray Metallic trim and Radar Red anodized accents. Last but not least there's heated front seats, Rebel badging and an all-new center console bin with an integrated smartphone / tablet holder.

The Ram 1500 Rebel will be offered exclusively as a crew cab model with a 5-foot 7-inch long bed. It can be equipped with either a 3.6-liter Pentastar V6 engine - that develops 305 bhp (227 kW) and 269 lb-ft (364 Nm) of torque - or a 5.7-liter HEMI V8 that develops 395 bhp (294 kW) and 410 lb-ft (555 Nm) of torque. Both engines are connected to an eight-speed automatic transmission which can be paired to an optional four-wheel drive system.

While the engine options carryover, the truck has a number of modifications to ensure it can tackle tough terrain. These include a 1-inch lift kit, Bilstein shocks, a softer rear stabilizer bar and an air suspension system. Thanks to these tweaks, the truck has a best-in-class ground clearance of 10.3 inches.

The Ram 1500 Rebel will go on sale in the second half of the year and pricing will be announced closer to launch.

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Ram unveils the off-road focused 1500 Rebel [video]