Chevrolet in collaboration with motocross racer Ricky Carmichael have joined forces for the SEMA-bound Colorado Performance concept.

Chevrolet in collaboration with motocross racer Ricky Carmichael have joined forces for the SEMA-bound Colorado Performance concept.

Created to "illustrate the lifestyle-supporting capability" of the mid-size pickup truck, the Colorado Performance concept features a tailgate extender for securing bikes. The mounting hardware has been tweaked in such a way as to permit carrying bulkier items such as bikes, boards and kayaks above the bed in order to free up space in the bed for putting smaller items like sleeping bags and tents.

The concept is based on the 2015MY Colorado and has received a bespoke matte gray paint with high-gloss silver and yellow accents as well as a graphic depicting Carmichael’s signature. It sits on the production 17-inch wheels but with yellow accents and shod in Goodyear Duratec off-road tires. Other changes include a concept sport bar in the bed, interior cabin yellow accents and Carmichael's racing number 4 embroidered in the front headrests.

Set to be showcased starting tomorrow at SEMA, the Chevrolet Colorado Performance concept is powered by the stock 3.6-liter V6 producing 305 bhp (227 kW) and 269 lb-ft (364 Nm) of torque and in this application it’s working with a performance exhaust system. 

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Chevrolet Colorado Performance concept ready for SEMA