Infiniti President Johan de Nysschen has revealed his desire to launch a new performance sub-brand.

Infiniti President Johan de Nysschen has revealed his desire to launch a new performance sub-brand.

Set to tackle BMW M and Mercedes AMG, the sub-brand will consist of "high-end performance cars that take no prisoners." Johan de Nysschen went on to say not every single model will necessary get a performance variant but he sees the "need" for a legitimate performance brand.

Infiniti Americas Vice President Michael Bartsch added "IPL [Infiniti Performance Line] is there, but it's by no means a fait accompli (an accomplished fact) that it will be the nomenclature for the [new] performance brand for Infiniti. The decision is completely open."

As we have previously reported, the Infiniti Performance Line was launched with the IPL G Coupe in 2010. It featured styling tweaks as well as a sport-tuned suspension, high-performance brakes and an upgraded engine that produced 348 bhp (260 kW) and 276 lb-ft (374 Nm) of torque - a modest increase of 18 bhp (13 kW) and 6 lb-ft (8 Nm).

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Infiniti eyeing a new performance sub-brand to tackle BMW M & Mercedes AMG - report