Southern Comfort Automotive has released a teaser video for a high-performance Chevrolet Silverado called "Reaper" set to be unveiled later this month.

The Ford F-150 SVT Raptor better watch out as Southern Comfort Automotive (SCA) has prepared a sinister-looking Chevrolet Silverado set on to take the high-performance truck from the Blue Oval. The vehicle will be introduced on January 24 in New Orleans, Louisiana at the NADA Convention Center.

It was developed by SCA in collaboration with Lingenfelter Performance Engineering and Fox Racing so it has all the assets of being a proper hardcore truck. It will be more than just a show-off concept as it will be available through select Chevrolet dealerships which distribute Southern Comfort vehicles.

As a reminder, Chevrolet showed at SEMA last year a Silverado Cheyenne concept with a new 420 bhp V8 6.2-liter engine. Chances are the "Reaper" will match or even go beyond this mark to create a more appealing alternative to Ford's F-150 SVT Raptor.