Mercedes-Benz has doubled their sales lead over BMW in the US market after selling by 30,069 vehicles in October.
Mercedes-Benz has doubled their sales lead over BMW in the US market after selling 30,069 vehicles in October. Mercedes already held an advantage of 2,491 vehicle up until the end of the September, but now this figure has risen to 4,986 after BMW sold just 27,574 units in the last calendar month.
Much of the success can be attributed to the new CLA-Class that has just launched in the country and is the brand's lowest priced model available In its first month of sales, a total of 4,895 units have been sold and this has been backed up by the E-Class which has a seen a 23% increase over the same period in 2012.
The sales figures do not include BMW's MINI brand and Mercedes' smart car and commercial vehicle sectors as they are not classed as luxury models.
It seems unlikely that BMW will be able to claw back the deficit between now and the end of the year. So we expect to see Mercedes celebrating as top US luxury car brand when final figures are released early in 2014.