Hamann has decided to give the BMW M5 (F10) a whole new identity which surely won't be appreciated by many people.

Well known German tuning firm Hamann has decided to give the BMW M5 (F10) a whole new identity which surely won't be appreciated by many people.

The tuner is no stranger to aftermarket kits for the M5 but unfortunately things keep getting worse. While the first one was not bad at all, the Mi5Sion package showed in Geneva earlier this month left a lot to be desired. However, we might have to reconsider our opinion after seeing Hamann’s latest M5-based project.

This more extreme variant was displayed at the Auto Trader Live luxury car show in Dubai where it shocked the crowd with its in-depth customization. Just about everything on the outside has changed, including the double kidney grille, ventilated hood, double rear spoilers and diffuser. The cabin is a blend of Alcantara and leather in black, red and light blue colors.

It seems there is a market for such a car as Hamann plans to make 10 units, each priced at 235,000 USD.

Hamann heavily modifies a BMW M5 [video]