The retro-flavored appearance package will add $2,600 to the price of a new 370Z.
Nissan has announced pricing for the former. The 2019 Nissan 370Z 50th Anniversary Edition will start at $30,090, while pricing for the 370Z NISMO with that same package will start at $45,790.
The original 240Z debuted at the New York International Auto Show in 1969, and laid the groundwork for Nissan's success in the United States market. While many Americans had an aversion to imports at the time, the 240Z's supermodel good looks, solid performance, and great value won over the hearts and minds of many.
While the 370Z is a bit long in the tooth, it's still a great sports car. As we said on last week's Motor1 Podcast, the problem with Nissan's US pricing strategy is that, while incentives and discounts make many cars – including the 370Z – tremendous values, their MSRPs make them seem overpriced.
Since auto writers have to judge all cars based on their MSRP, the Nissans always seem to end up drawing the short straw in comparison tests. However, don't let that discourage you from checking out a new 370Z.
The 50th Anniversary appearance package features stripes and colors evocative of the BRE Datsun SCCA race cars. The racing success of those cars helped Nissan (then sold as Datsun in the US) make a name for themselves as a high-performance powerhouse capable of hanging with the best cars Europe had to offer.
It's not an exaggeration to say that the BRE race cars played a part in the success of all Japanese cars in the US, not just Nissans. Combined with the recent news that they would be producing restoration parts for the R32 Skyline, it's clear that Nissan is a company that cares about their heritage.
NASHVILLE, Tenn. – Nissan today announced U.S. pricing for the 2020 370Z Coupe and 370Z NISMO, which are on sale now at Nissan dealers nationwide. The starting Manufacturer's Suggested Retail Prices (MSRPs)1 for the 370Z Coupe and the high-performance 370Z NISMO start at $30,090 and $45,790 respectively.
The big news for 2020 is the addition of a new 370Z 50th Anniversary Edition package, which celebrates five decades of sports car passion. The revolutionary 1970 Datsun 240Z made its U.S. debut at the 1969 New York Auto Show. The now iconic two-door coupe was, for the era, both stylish and powerful. Best of all, it was affordable compared to other sports cars on the market.
The 2020 370Z 50th Anniversary Edition is offered exclusively on the 370Z Coupe Sport grade and is available with both the 6-speed manual and 7-speed automatic transmissions. Its unique appearance pays tribute to the renowned Brock Racing Enterprises (BRE) livery that adorned the famous BRE Datsun racers of the late 1960s and early 1970s – in a choice of two exterior two-tone color options: White/Red or Silver/Black with bold door stripes.
Other exterior features include unique red wheel accents, black outside mirrors, 50th Anniversary side marker decals and 50th Anniversary rear badge. In addition, the standard Sport front chin and rear spoilers have been removed.
The car's unique interior treatment features leather-appointed and synthetic suede sport seats with red accents and logos, 50th Anniversary embossing on the seatbacks, leather or Alcantara® steering wheel with top red stripe, 50th Anniversary badges on the tachometer and console, synthetic suede door panel inserts with red stitching, red contrast stitching and piping throughout the interior, dark silver 50th Anniversary kickplates and 4-way power heated seats.
The MSRP1 for the 50th Anniversary Edition package is $2,600 above the 370Z Coupe Sport MSRP.
2020 Nissan 370Z Coupe
Again for 2020, the instantly recognizable 370Z Coupe offers extraordinary performance, design and an unmatched heritage. Each 370Z model comes equipped with a standard 332-horsepower 3.7-liter DOHC V6 engine with Variable Valve Event and Lift Control (VVEL), and a choice of 6-speed manual transmission with an available SynchroRev Match® synchronized downshift rev matching system with motorsports-inspired EXEDY® high-performance clutch, or a 7-speed automatic transmission with available paddle shifters.
The exterior features LED daytime running lights and boomerang-style taillights and aluminum hood, doors and hatch. Inside, the interior features available synthetic suede and leather-appointed seating, iconic instrument panel mounted 3-bay gauge cluster, Automatic Temperature Control, Nissan Intelligent Key™ with Push Button Ignition and available Bose® audio system with Active Noise Cancellation (ANC), Active Sound Enhancement (ASE) and eight speakers. Available technology features include standard auto-dimming rearview mirror with RearView Monitor and available Nissan Hard Drive Navigation System with 7-inch VGA touch-sensitive display.
2020 Nissan 370Z Coupe NISMO
For Nissan 370Z enthusiasts, one model stands above the rest: the 370Z NISMO. It's the one wearing the instantly recognized black-and-red NISMO badge. Again in 2020, the 370Z NISMO's GT-R-inspired functional and fully integrated aerodynamic body pieces provide an aggressive and more aerodynamic appearance, along with optimizing front and rear downforce. The standard 19-inch NISMO super-lightweight forged aluminum-alloy wheels by RAYS feature a twin-five spoke design and a charcoal gray machine-finish. Inside, the unique NISMO-styled interior features black-and-red Recaro® leather-appointed seats with Alcantara® accents.
The 370Z NISMO is powered by a potent 350-horsepower 3.7-liter DOHC V6 engine with Variable Valve Event and Lift Control (VVEL). Torque is rated at 276 lb-ft. Two transmission choices are offered for the 370Z NISMO model – a close-ratio 6-speed manual transmission with standard SynchroRev Match® or a refined 7-speed automatic with Downshift Rev Matching (DRM), Adaptive Shift Control and manual shift mode with paddle shifters.
The 370Z NISMO also features a refined 4-wheel independent suspension, NISMO-branded strut tower brace for enhanced body rigidity and a pair of performance dampers to help minimize road-input vibrations and help contribute to the 370Z NISMO's high levels of handling and performance feel. Large Nissan Sport Brakes and a Viscous Limited-Slip Differential (VLSD) are also standard.
Complete details on all 2020 370Z models are available at NissanNews.com.
About Nissan North America
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and has been recognized annually by the U.S. Environmental Protection Agency as an ENERGY STAR® Partner of the Year since 2010. More information on Nissan in North America and the complete line of Nissan and INFINITI vehicles can be found online at www.nissanusa.com and www.infinitiusa.com, or visit the U.S. media sites nissannews.com and infinitinews.com.
About Nissan Motor Co.
Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan's global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. Renault-Nissan-Mitsubishi is today the world's largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.