Things like the mezzanine flooring detail and Eames-inspired seating these take an industrial cue but are by no means 'rat-rod.' It is a refined and organized design throughout.

Custom Detroit Roadster

A custom built SR 392 Roadster will debut today at the SEMA show in Las Vegas, a project which has been in the works by three car-crazy designers for over two years now. Michael Chetcuti (Quality Metalcraft), Mark Allen (chief designer at Jeep/Dodge) and Ralph Gilles (VP Jeep/Truck & CFM Design) have built the first-ever steel reproduction 1927 street rod with the new 392 HEMI crate engine. Allen said, "It was important to convey the car’s theme as an homage to Detroit – the cool Detroit with its unique artistic community, music and gritty vibe.”

Chetcuci at QMC pressed and reworked one of their 1927 Shadowrods XL-27 roadster bodies according to the final design the three decided on (after hot rod legend Chip Foose had a look too). The SR 392 has an extremely low stance and was in need of a custom frame, based on a unique staggered truss concept (triangular based framework). The SR 392 is powered by the new 392 HEMI crate engine giving the classic looking street rod some 21st century technology to smoke tires with. “The core design elements of this roadster speak to the grit and industrial edge of our city,” said Chetcuti.

Chrysler SR 392 Roadster at SEMA