Ford has sought to bring their brand identity back to Nascar with the unveiling at Charlotte Motor Speedway. The model has been designed to retain as much detail from the production road car as possible.

Ford has sought to bring their brand identity back to NASCAR with the new 2013 Fusion NASCAR Sprint Cup race car that has been unveiled at Charlotte Motor Speedway. The model has been designed to retain as much detail from the production road car as possible.

"We wanted Fusion to be the car that helped return ‘stock car' to NASCAR." stated Jamie Allison, director, Ford Racing. "I think fans, when they see the car, are just going to smile and cheer. It is going to re-engage them with the sport and make the sport better because there is just something natural about seeing race cars that look like cars in their driveways."

The styling and overall proportions of the race car almost mirror the production version. It is highlighted by retaining much of the front end design particularly in the grille, headlights and front bumper fascia.

2013 Fusion NASCAR Sprint Cup race car is due to make its competitive debut at the Daytona 500 in February of next year.

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2013 Ford Fusion NASCAR Sprint Cup Car revealed