In a recent interview, Rolls-Royce CEO Torsten Müller-Ötvös revealed the brand doesn't have any plans to move down market or offer diesel engines.
With Bentley edging slightly down market, Rolls-Royce CEO Torsten Müller-Ötvös revealed the brand doesn't have any plans to follow suit.
Speaking with Automotive News Europe, the executive said "Bentley largely occupies another price segment" and "our customers don't see our cars as competition [to Bentley]. They buy models of both brands."
Despite this, Rolls-Royce has plans to grow by adding new variants of the Ghost. Noting the recent unveiling of the extend-wheelbase model, Müller-Ötvös said the company could add a coupe, a convertible or something else entirely.
As for alternative powertrains, the CEO commented "a diesel could never deliver a true Rolls-Royce experience" and there is no demand for a production version of the 102EX concept.