Prancing horse emblem stems from a WWI Italian flying ace who sported the image on the fusilage of his fighter plane.

This brief video tells the story of the origins of the famed prancing horse on the Ferrari badge.

The idea for the horse logo was inspired by a WWI Italian fighter pilot Francesco Baracca who sported a prancing horse on the fusilage of his biplane during the Great War.

Apparently, Enzo Ferrari only told this story once, so the true origins of the logo might have been lost to the world had he not opened up that one time.

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