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Ferrari is finally offering its clientele an unlimited customization program to rival Porsche's Exclusive department.

Revealed to a select group of Ferrari's top clients, the personalization program poses no limitation to the level of customization one can order from the Italian supercar maker, according to a source. "If you can imagine it, we can build it" is the suggested mission statement of the program.

The Matte Blue California seen in the photos was showcased at the event and apparently belongs to Lapo Elkan,the New York-born heir to the Fiat fortune.

But none of this is official, yet. However, we expect a media release isn't too far behind, so stay tuned.

For more photos click the source link below.

Gallery: Ferrari reveals new customization program at private event

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