The gold badges come from the same jeweler that makes Olympic gold medals.
The McLaren Speedtail is the British brand's effort to combine luxury and speed into a single, tantalizing package. If buyers really want to accentuate the machine's opulence, the automaker offers a very extravagant option. Rather than the standard exterior badges in aluminum with a gloss black inlay, McLaren works with the jeweler Vaughtons in Birmingham, England, to create 18-carat white gold emblems with inset carbon fiber.
The badge package uses the 18-carat white fold for two of the brand emblems in front and one at the rear. They feature a laser-etched McLaren hallmark and markings showing the pieces' creation date and location. The carbon fiber inlays use the British automaker's new Thin Ply Technology. Vaughtons is familiar with making important items, including Olympic gold medals and the FA Cup soccer trophy.
If gold isn't a precious enough metal for a buyer, McLaren also offers a solid platinum version. Alternatively, If a customer wants to save every ounce of weight possible, then there's also a lacquered emblem transfer that's essentially just a decal bearing the automaker's name.
McLaren will publicly unveil the Speedtail on October 26. Unlike the Senna, the new model is more for road-oriented performance rather than top performance at the track. Like the McLaren F1, there's seating for three inside, and the driver occupies the center chair. The vehicle uses the brand's 4.0-liter twin-turbo V8 with the help of electric motors for an output in excess of 987 horsepower (736 kilowatts). This powertrain allows for a top speed of at least 243 miles per hour (392 kilometers per hour.
McLaren intends to make 106 units of the Speedtail. Each of them carries a starting price of 1.75 million pounds ($2.3 million at current exchange rates) before options like white gold badges. However, the brand already has reservations for the entire production run, so the only way to get a Speedtail now likely requires spending even more on the second-hand market.
Gallery: McLaren Speedtail 18-Carat Gold Badge
A BADGE OF HONOUR
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The extent of bespoke made possible by McLaren’s Speedtail evidenced in beautiful bonnet badge
Uniquely fashioned in 18 carat white gold with carbon fibre inlays
McLaren’s next Ultimate Series and first ever Hyper-GT to be revealed on October 26, 13:00BST, at cars.mclaren.com
The 106 individuals who have reserved McLaren’s next Ultimate Series, the McLaren Speedtail, are being offered the chance to add a unique finishing touch to their 243mph-plus Hyper-GT by selecting from a range of optional finishes for their car’s badging. The material finish that McLaren has chosen to exhibit first is a combination of 18 carat white gold and carbon-fibre inlays. The materials used represent just one of the innovative ways Speedtail is combining art with extreme performance and is already proving popular with customers who have seen the car at its first private preview event.
McLaren Automotive’s famous brand badge, featuring the McLaren ‘Speedmark’ logo, is crafted in gold by a specialist company in the UK’s Birmingham Jewellery Quarter. A set of three badges, two brand badges (front) and one name badge (rear), is available as part of the limitless tailoring opportunities available from McLaren Special Operations (MSO) for the three-seat Hyper-GT.
The 18 carat white-gold emblems on the front and back of Speedtail are laser-etched with a McLaren hallmark, showing where and when they were created, and feature carbon inserts utilising McLaren’s new and exclusive TPT (Thin Ply Technology). The front badge weighs 100 grams. But for the more weight-conscious customer, a lacquered transfer which weighs almost nothing can be specified instead.
The gold badge set has been hand-crafted for the Woking-based sportscar and supercar manufacturer by Vaughtons, which since 1819 has been creating the most exclusive badges and trophies – including Olympic gold medals and football’s FA Cup.
It is not the first time that real gold has been used in a McLaren car. Speedtail’s three-seat, central-driving-position forerunner, the legendary McLaren F1 of 1993, famously used gold foil as a heat shield in the engine compartment.
“As beautiful pieces of exquisitely hand-crafted jewellery, the white-gold badges perfectly set off a car that in every way represents a new gold standard for McLaren luxury. They fit perfectly with the philosophy of the Speedtail, the most luxurious car in McLaren Automotive’s portfolio, as well as paying homage to its forebear, the McLaren F1.”
Rob Melville, McLaren Automotive Design Director
As well as being the most well-appointed McLaren ever, the Speedtail’s petrol-electric hybrid drivetrain, with a now-confirmed output of more than 1000PS, will deliver a top speed of over 243mph, the mark set by the McLaren F1. Just 106 Speedtails are being created, mirroring the number of F1s sold in the 1990s. Each car is priced from £1.75 million plus local taxes, and all have been allocated.
As standard, the Speedtail's McLaren badge is made of aluminium with a gloss black inlay. In addition to thesolid white-gold badge with TPT carbon inlays,there is also a solid platinum version available - one more element of the bespoking opportunities that MSO is offering clients to ensure that every Speedtail is unique.
“Speedtail is centred around breathtaking beauty, luxury and craftsmanship,” says Rob Melville. “The gold badges add to a car whose jewel-like qualities already shine out, and confirm Speedtail’s uniqueness as the luxury McLaren without equal.”
McLaren’s next Ultimate Series and first ever Hyper-GT will be revealed on October 26, 13:00BST, at cars.mclaren.com