McLaren is reportedly adopting an aggressive product strategy that will see a new vehicle launched every year.

McLaren is reportedly adopting an aggressive product strategy that will see a new vehicle launched every year.

In an interview with the Detroit Bureau, a McLaren executive said "Between the various models (under development), we'll have something new about once a year." While the individual declined to provide details, he stressed the company would "stick to building two-seat sports cars."

As we have previously reported, the future McLaren lineup is slated to include a MP4-12C convertible, an entry-level Porsche 911 fighter and an F1 revival. Additionally, we can expect a variety of hybrid and high-performance variants.