A milestone for the small British supercar maker.
McLaren is breaking all sorts of sales records. In 2017, the British marque sold 3,340 cars, marking its third consecutive year of sales growth, and the most successful to date for the brand. Now McLaren is celebrating another milestone: 5,000 cars sold in North America.
The company announced today that it sold its 5,000th car in North America, a 570S Spider finished in Silica White. The car was delivered to its owner, Dr. Gary Leach of California this past week, and was accompanied by an impromptu photoshoot. The images show the stunning sports car posing beachside.
"The McLaren 570S Spider really appealed to me as an amazing combination of a car that can be comfortable and enjoyable for a daily driver, but that has the performance, gearshift and brakes that will allow me to fully enjoy it on a track day," said Dr. Leach in a statement.
McLaren has been selling cars in North America since 2011, beginning with the MP4-12C, followed by the 650S, the 675LT, the P1, and now the 570 and the 720S, both of which have been a success from the get go. In just seven years, that 5,000 figure represents a third of all McLaren cars sold globally – and the company shows no signs of slowing in the region.
McLaren currently has 22 retailers in North America, and plans to increase that number significantly in the next few months. Alongside the 720S and the Senna, McLaren will also debut a number of new vehicles in the next few years; the brand plans to launch at least 12 cars up until 2022 as part of its Track 22 business plan.
"We are experiencing unprecedented growth in the North American market from just a handful of cars in 2011 to more than 1,200 retail sales here last year," said McLaren’s North America President, Tony Joseph. "We are taking steps to ensure that our presence and customer service is at the cutting edge of the luxury performance car market."
McLaren North America is celebrating a significant milestone in the automotive sportscar and supercar brand’s short yet illustrious history, with the delivery of its 5,000th car in the North American market. The 5000th car, a Silica White 570S Spider, was delivered this week to California-based customer Dr. Gary Leach.
McLaren Automotive retailed its first vehicle in North America in December 2011 and in less than seven years already represents more than a third of McLaren’s global sales tally. Debuting in the U.S. in 2011 with the McLaren MP4 12-C and followed soon after by the 650, 675LT and the iconic McLaren P1TM supercars, McLaren saw steady growth that doubled in 2016 following the introduction of the 570 Sports Series line up. 2017 was another very successful year for the brand, and the region, with the addition of the 570S Spider and the Super Series 720S.
“From small beginnings back in 2011, we have firmly established the McLaren range of sportscars and supercars as class leaders that appeal to a wide range of discerning enthusiasts,” commented McLaren North America President, Tony Joseph. “The 570 series has become a strong seller, helping us double our sales, and the accolades bestowed on the new McLaren 720S have helped create a backlog of orders that we will fill during 2018.”
Proud owner of the 5000th car to be registered in North America, Dr. Gary Leach, commented: “The McLaren 570S Spider really appealed to me as an amazing combination of a car that can be comfortable and enjoyable for a daily driver, but that has the performance, gearshift and brakes that will allow me to fully enjoy it on a track day.”
Currently McLaren Automotive has 22 retailers spread throughout North America, and plans are also in progress to extend the network with new retailers to be announced in the coming months. The brand is poised for further growth as new models come to market including the sold-out, track focused McLaren Senna later in 2018. As part of the company’s Track 22 business plan, McLaren will launch another 12 cars up to 2022, with half its range hybrid by then.
Adds Tony Joseph: “We are experiencing unprecedented growth in the North American market from just a handful of cars in 2011 to more than 1,200 retail sales here last year. We are taking steps to ensure that our presence and customer service is at the cutting edge of the luxury performance car market.”