While the eyes of the F1 world were on Paris on Wednesday, the chairman of the British team Williams was touring Austin.
According to the local American-Statesman newspaper, Adam Parr was meeting government officials, business leaders and educators.
"One of the reasons I'm here is that I'd like Williams, as a team, to be at the forefront of bringing formula one successfully to the US," he said.
A long-term contract for the United States grand prix to be held on a bespoke circuit in the Texan capital is set to begin in 2012.
The last F1 race in America was at Indianapolis in 2007.
"It is absolutely essential for this sport to have a race in America and not any race, to have an absolutely fantastic event," insisted Parr.
He said Williams looked after promoter Tavo Hellmund and other US GP officials when they visited the British grand prix in July.
"They actually ended up essentially being our guests for the weekend. We looked after the Texan delegation," Parr revealed.