That action starts at 4:15 AM Eastern / 9:15 GMT, and we expect to see a new concept car.
We’re getting into the thick of all the hot new debuts and events for the 2018 Geneva Motor Show. Hyundai will hold a special livestream starting at 4:15 AM EST / 9:00 AM GMT and you can watch it live right here.
As for what Hyundai has in store, that’s still something of a mystery. The South Korean automaker has teased a new concept car recently, talking about how it will “harmonize” key elements of the company, among other things.
Last year Hyundai showcased a fuel cell concept, so perhaps we could be looking at a new electric offering. We’ll know soon enough as kickoff for the livestream is nearly upon us.