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Customers in Canada will get a new set of matte paint options when purchasing a Mercedes-Benz.  Designed to reduce scratches and chips as well as provide an exclusive look, the matte finish (pictured in Allanite Grey) dubbed MAGNO paint is available on most Mercedesmodels through the designo program, or by special order.

In addition, 2011 model year vehicles customized through the company's Designo programme will be available in Allanite Grey, Cashmere White and Platinum glossy paint finishes as well.

"Owning a Mercedes-Benz vehicle is an extension of personal style," said Merceds Canada chief Marcus Breitschwerdt.  "The designo program empowers customers to select from a myriad of exclusive trims, distinctive colours and top quality materials to design a vehicle that reflects their own discerning tastes and individual preferences."

Vehicles available for customization through the programme include the CL, E, G, M, S, SL, and SLS AMG.  Other items available through the programme also include optional trim and leather choices.

Trim selections like Deep Black Piano Lacquer, Fine Wood Glossy, Labrador Blue, Natural Stone and Star Galaxy are complimented by the newest choices: Bamboo, Curly Maple, Tamo and Olive.  The company's leather range is available in Deep White, Jet Black, Light Brown and Platinum White.

The newest designo programme options are now available for order.  

Gallery: Mercedes Canada announces matte paint option for designo program

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