The classic supermini rolled off the production line on July 4th, 1957.
In 1957, Fiat introduced the original 500 hatchback. Now nearly 60 years to the day, the company is celebrating that iconic milestone with a commemoration that includes a special edition 500 trim and even a few limited edition stamps, of which just one million will be produced.
The original Fiat 500 first rolled off the production line on July 4th, 1957. During its first production run, nearly four million models were sold internationally and in Fiat's home market of Italy, making it one of the best-selling vehicles of the day. An impressive 400,000 of those original models can still be found on roads today.
Here and now in 2017, Fiat has sold more than six millions examples of the 500, both the original and the reimagined model, introduced in 2007. Two million sales of the second generation have been recorded so far around the globe since the classic supermini was revived 10 years ago.
"Few cars can claim to have made the same impression on popular culture and even fewer still have continued to inspire others and imbue passion for six decades," said Ashley Andrew, Managing Director of Fiat Chrysler Automobiles U.K.
Today the Fiat 500 is available in a range of different variants, including the base Pop model and the high-horsepower Abarth trim. The 500 comes with a base 1.4-liter engine producing 101 horsepower (75 kilowatts), and a more powerful turbocharged unit in the Abarth model, which produces 160 hp (119 kW).
As part of the celebration, the company has introduced the aforementioned "Anniversario" edition, which gains two new-old color schemes (Sicilia Orange and Riviera Green), as well as 16-inch retro wheels, an "Anniversario" badge affixed to the tailgate, and a custom cabin with a retro 60s vibe. Limited edition stamps can also be found throughout Europe, costing €0.95 ($1.000).
Fiat 500 60th Anniversary
The legendary and iconic Fiat 500 – the world’s original city car – celebrates its 60th birthday today.
Rolling off the production line at Fiat’s Mirafiori plant in Turin for the very first time on July 4th 1957 the groundbreaking model quickly became a global phenomenon and went on to achieve cult status.
During its first production run, which finally ended in 1975, almost four million 500s were sold internationally, a staggering 400,000 of which can still be found on Italian roads today.
After two decades in retirement the 500 was reimagined and reborn to enormous critical acclaim and huge commercial success in 2007.
Perfectly capturing the spirit, charm and personality of the original and packaging with state-of-the-art technology, the second generation became a phenomenon and cult collector’s car in its own right.
To date more than two million sales of the second-generation model have been achieved worldwide and the model has won more than 40 top industry awards including World Car Design of the Year in 2009.
Throughout its lifespan, and all incarnations and special editions, one thing has remained true – the Fiat 500 has always been at the forefront of automotive style and fashion.
In its most recent form, the model has led the way in car personalisation, providing a huge range of interior and exterior accessories and enhancements that allow buyers to tailor a car that perfectly reflects their personality and sense of style.
- View a short history of the Fiat 500 here
- View a more in-depth story of the Fiat 500 with passionate owners and motoring journalists sharing their enthusiasm for the model here
Ashley Andrew, Managing Director of Fiat Chrysler Automobiles UK, said: “The 60th birthday of the Fiat 500 may be small in stature but it’s a car that’s had a massive impact on the automotive world.
“Few cars can claim to have made the same impression on popular culture and even fewer still have continued to inspire others and imbue passion for six decades.”