Nissan brings in 'da noise and 'da funk with a special edition of its rad supermini.
Nissan managed to make its supermini significantly more appealing with the Micra’s fourth generation introduced last fall at the Paris Motor Show. The exciting B-segment model is now under the glamorous spotlight of the Geneva event in a new limited edition created in collaboration with Bose. The Massachusetts-based company has fitted the car with an upgraded sound system featuring dual speakers mounted within the driver’s seat headrest.
In total, the Micra’s interior hosts six speakers and Bose has also implemented its latest and greatest signal processing technology to provide a more pleasing 360-degree aural experience. Numerous audio customization options are available to allow those inside the cabin adjust the settings to their personal preferences.
The Nissan Micra Bose Personal Edition starts off as a Tekna version and can be had in either Gunmetal Grey or Enigma Black — with both paints being combined with Energy Orange accents for a contrasting effect. These are noticeable on the front and rear bumpers, door mirror caps, and also on those funky 17-inch alloy wheels. Interestingly, Nissan mentions all of the orange accents are going to be applied by hand “for a guaranteed high-quality finish.”
For such a small car, the special-edition Micra comes packed with a tremendous amount of kit. It features full-LED headlights, infotainment system with DAB digital radio and sat-nav, along with an intelligent key, and a front central armrest. Buyers are also rewarded with plenty of safety features, such as emergency braking (with pedestrian recognition), high-beam assist, traffic sign recognition and even intelligent lane intervention capable of automatically steering the car back into the center of a lane.
Those willing to spend more can order the Micra Bose Personal Edition with an optional parking system, heated front seats, and a stop & go system for saving fuel.
Nissan is going to sell only 3,000 units across Europe and all will be powered by the familiar 90-hp 0.9-liter turbo gasoline engine or the more frugal 90-hp 1.5-liter diesel.
The new Micra Bose Personal Edition is being showcased in Switzerland together with the Qashqai facelift.
2017 Nissan Micra Bose Personal Edition
Nissan unveils premium new Micra BOSE® Personal® Edition at Geneva Motor Show
Premium limited-edition Micra to celebrate collaboration with BOSE
BOSE Personal audio system with driver’s seat head rest speakers fitted as standard
Energy Orange personalisation enhances Micra’s expressive design and uplifting interior
Just 3,000 units on sale across Europe to ensure exclusivity
GENEVA, Switzerland (8th March 2017) – A premium new limited edition of the all-new Nissan Micra has been unveiled at the Geneva Motor Show.
The BOSE Personal Edition is based on the range-topping Tekna grade, but comes with a number of extras and personalisation features as standard. Offering exceptional value for money, only 3,000 examples will be available across Europe.
As the car’s name suggests, its specification has been created to celebrate Nissan’s collaboration with BOSE, premium audio partner on the all-new Micra. It comes with the unique-to-Micra BOSE Personal sound system, with twin BOSE UltraNearfield™ speakers built into the driver’s seat head rest. This innovative design, combined with BOSE signal processing, provides a spacious and immersive 360° listening experience for the driver.
The sound can also be personalised to suit the driver’s tastes with the help of the BOSE PersonalSpace Control feature built into the Micra’s audio settings. It provides an adjustable range of options, from a precise and front-focused sound to a much wider and enveloping experience.
Marc Mansell, Vice President, BOSE Automotive Systems, commented: “We engineered the BOSE Personal sound system to deliver unexpectedly big sound from a limited number of components. Using just six high-performance speakers and our latest signal processing technology, the system rewards Micra owners with a superior, fully-customisable audio experience unlike anything else available today.”
The Nissan Micra BOSE Personal Edition is available in one of two vibrant exterior colours – Enigma Black or Gunmetal Grey – and each is enhanced with Energy Orange elements from the Micra’s personalisation program. Stylish orange finishers are fitted to the front and rear bumper, doors, door mirrors and 17-inch alloy wheels. All are added by hand in the factory – in Flins, France – for a guaranteed high-quality finish.
Full LED headlamps create a striking night-time signature for the car, as well as exceptional visibility for improved road safety. The finishing touches to the exterior are the high-quality anodised black and orange stickers on the roof and bonnet, plus unique BOSE Personal badging on the Micra’s B-pillars.
Personalisation is also a key part of the car’s interior appeal. Soft-touch, double-stitched Energy Orange material has been used to enhance the look of the dashboard and gear surround, while there’s matching detailing on the seats, floor mats and door sills.
As it’s based on Tekna trim, the Micra BOSE Personal Edition already has a high level of standard equipment. This includes the NissanConnect infotainment system with DAB digital radio and satellite navigation, Nissan Intelligent Key and an arm rest between the front seats.
It also comes with the Safety Pack as standard, which includes Intelligent Emergency Braking with Pedestrian Recognition, Traffic Sign Recognition and High Beam Assist. Intelligent Lane Intervention – a technology which smoothly guides the car back to the centre of a lane – is also fitted.
Intelligent Around View Monitor – Nissan’s innovative parking camera system – plus Idle Stop&Start, heated front seats and a spare wheel are all on the options list.
To maximise customer choice, the Nissan Micra BOSE Personal Edition is available with either the 0.9-litre 90 PS three-cylinder downsized turbo petrol engine or the 1.5-litre 90 PS turbodiesel. It will go on sale this summer.