The tuner also gives it an exterior look that takes inspiration from Audi's endurance racing livery.
The German tuner M&D Exclusive Cardesign is giving owners of the pre-refresh Audi A7 and S7 an opportunity to bring their sport sedans up to the performance sedans of the latest RS7 and maybe even surpass it. The updated body kit makes the four-door coupe look more muscular, too.
M&D starts this specific conversion with a 2013 S7 that produces 414 horsepower (309 kilowatts) and 406 pound-feet (550 Newton-meters) from its stock 4.0-liter biturbo V8. By overhauling the powerplant, the tuner is able to push the output to 690 hp (515 kW) and 701 lb-ft (950 Nm). The company has to install an upgraded air intake, improved turbocharger, a sport exhaust with larger downpipes, high-flow catalytic converters, and custom engine control software to make the huge improvement possible. For reference, the current RS7 is good for 597 hp (445 kW) and 516 lb-ft (700 Nm) from its 4.0-liter biturbo V8.
For some drivers, such a huge power upgrade isn’t complete unless everyone else on the road knows that this person has something special. For them, the company offers the PD700R widebody kit from Prior Design. The parts include a new front bumper with larger intakes and a lip spoiler, and it flows directly into much broader fenders. Side skirts carry the more muscular look to the back, and a new rear bumper incorporates a larger diffuser. M&D also adds the updated taillights and radiator grille from the latest RS7.
M&D goes further on this example by adding foil designs that take inspiration from Audi’s racing livery. The company overlays black, red, and gray graphics over a pearl-effect glacier white metallic paint. For a little added style, the rear window and glass on the back doors receive a dark tint. A set of 21-inch wheels with matte black spokes and gloss black barrels add a final flourish to the exterior design.
The tuner doesn’t go to such extreme lengths for the interior. M&D installs the steering wheel from the RS7. The company also tweaks the infotainment software so that the front occupants can watch TV while on the move.
Source: M&D Exclusive Cardesign
Gallery: Audi S7 MD700 by M and D Exclusive Cardesign
M&D Exclusive Cardesign: Audi S7 MD700
RS-Look and 700 hp: Audi S7 from M&D Exclusive Cardesign
The Audi RS7 possesses both an elegance and dynamic presence that marks it out as something special in the luxury four-door coupe world. It certainly has a stance and an attitude that is strikingly different from the standard A7 Sportback on which it is based.
However, thanks to styling specialists M&D Exclusive Cardesign headquartered in Dinslaken, Germany, owners of the lesser A7 und S7 now have the opportunity to beat the mighty RS7 at its own game.
M&D carries out the optical part of their conversion using the PD700R Widebody Kit from their styling partner, Prior Design. The kit comprises a new front bumper featuring larger air intakes and a spoiler lip, while the new rear bumper has a large diffuser. Both are designed to perfectly integrate with the wider wheel arch flares, which are visually joined by suitably shaped side skirts.
As this conversion was carried out on a 2013 model year pre-facelift S7, the updated taillights from the revised model were fitted along with a factory RS7 radiator grille. This has been finished in glossy black along with the air scoops, Audi rings and door mirror caps.
The basic bodywork finish is Audi’s pearl effect colour glacier white metallic to which an elaborate LeMans Style foil design, with various shapes and lettering in red, black and grey, has been overlaid. To further accentuate the sporting flavour, the rear and rear side windows were dark tinted.
To fill the wide wheel arches convincingly, M&D chose 10.5x21-inch Rennen Forged R60 X-Concave alloy wheels, shod with 265/30ZR21 Continental tyres. The spokes of these wheels are finished in matt black, while the inner and outer barrels and the screw fixing flanges of these multi-piece wheels have a contrasting gloss black finish.
In the cabin, M&D fitted an RS7 sports steering wheel to match the exterior theme. They also made changes to the infotainment software coding to allow the TV to be used during a journey, while providing access to hidden menus.
The engine is the heart of any car, and M&D’s special S7 comes with an engine upgrade to match its more belligerent looks. A factory fresh S7’s 4.0 litre bi-turbo V8 comes with 420 hp and 550 Nm of torque. The M&D conversion consists of air intake path optimisation, turbocharger upgrades, a sport exhaust with larger downpipes, HJS high-flow catalytic convertors and RS7 tailpipes, and bespoke ECU software to create another 280 hp. The new headline numbers are a supercar killing 700 hp and 950 Nm of torque, all directed effectively to the tarmac through the quattro all-wheel-drive system.