Cadillac annual sales in China crest 100,000 for the first time.
Cadillac is celebrating an extremely strong global sales month, with worldwide volumes up 32.8 percent year-over-year in November, pushing the luxury brand to a 10.5-percent gain year-to-date. The key to that big gain? China.
The Chinese market is now catching up with the U.S. and is solidly in position as Cadillac’s best sales market. Through the end of November, Cadillac had sold 103,004 cars in China this year, compared to 148,560 in the U.S. That marks the first time Cadillac has ever sold more than 100,000 cars in China in a year. But while that figure represented a 46-percent gain for China, the U.S. Cadillac sales figures are actually down 3.8 percent compared to the first 11 months of 2015.
In the U.S., Cadillac credits continued interest in its crossover and SUV line with its sales momentum. What the company neglects to note is that while XT5 and Escalade sales are strong so far this year, sales of the ATS coupe/sedan and CTS sedan are down 18.0 and 16.6 percent, respectively.
Cadillac isn’t the only brand growing in China this year; General Motors in general saw its Chinese deliveries rise 7 percent in November. Through the first 11 months of the year, GM sales in China grew 8.5 percent – behind Cadillac but still a healthy pace to keep growing in the important market.
Around the world, Cadillac is seeing more mixed results so far this year; its global sales wouldn’t have climbed as much were it not for China’s help. Through the end of November, sales are down 3 percent in Canada, down 18.1 percent in the Middle East, and down 9.9 percent in the “Rest of World” region that comprises just 5,214 sales this year.