WaiveCar will have a fleet of 150 Ioniq Electric models by mid-2017, and people in L.A will be able to drive them for free.

Hyundai is getting very serious about the green vehicle market by planning to offer 28 alternative-fuel models by 2020, and a newly announced deal at the Los Angeles Auto Show with car sharing company WaiveCar gives folks in the L.A. area an easy opportunity to experience the brand’s latest EV in that onslaught. People can reserve an Ioniq Electric from their smartphone starting in January and then drive it for free for up to two hours, which should be plenty of time for a thorough test.

2017 Hyundai Ioniq EV
2017 Hyundai Ioniq EV

WaiveCar’s unique business model runs on advertising, which subsidizes the costs for drivers. The company's fleet of electric vehicles feature promotional wraps on their bodies and have roof-mounted digital displays that can show geo-targeted ads. People can drive these mobile billboards for up to two hours at no charge and pay $5.99 for each subsequent hour. Currently, users must pick up and return the cars to a certain section of Santa Monica, California, and must stay within a 20-mile radius of there, which still covers a large portion of L.A.

WaiveCar’s fleet of 150 Ioniq EVs hit the road in L.A. throughout the first half of 2017. The company is also looking at expanding into three more cities next year, which would add 250 more Ioniqs to the firm’s offerings.

The Ioniq Electric compact five-door hatchback arrives at dealers across the United States before the end of 2016. It offers drivers an EPA-estimated range of 124 miles (200 kilometers) from a 28 kilowatt-hour battery. A Hyundai EV capable of longer driving distances should arrive by 2020. The automaker is also introducing hybrid and plug-in hybrid variants of the Ioniq in the U.S. before the end of next year to fill out the lineup.

Source: Hyundai

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