A supermodel and a famous feline are a bizarre combination for the automaker's 2017 calendar. This behind-the-scenes video makes it look like a fun photoshoot, though.
Opel’s decision for its 2017 calendar of combining the brand’s classic vehicles, model Georgia May Jagger, and Internet icon Grumpy Cat for a series of seasonally themed photos still doesn’t make much sense. The automaker is clearly quite enamored by the end product, though. A limited edition of the calendar goes on sale in mid-November for 29.95 euros ($33 at current exchange rates), and the company is promoting it by debuting a behind-the-scenes video of the bizarre photo shoot. Captions even imagine what Grumpy Cat is thinking at the time.
While Jagger and Grumpy Cat generally have the spotlight in these photos, Opel rolls out some interesting vehicles, too. A gold-plated 1956 Kapitan is appropriately outlandish for this odd pair, and they pose with the futuristic GT Concept, too. In one photo, Jagger even pulls aside a curtain that reveals the headlight and grille of the next-generation Insignia, which debuts at next year's Geneva Motor Show. Models like the Astra, Mokka X, and Ampera-e also show up in the calendar.
Jagger is the daughter of the Rolling Stones' Mick Jagger and model Jerry Hall. Grumpy Cat found initial stardom on Reddit, and her owner eventually spun the popularity into the kitty becoming a media sensation.
Opel will also stage an exhibit of the calendar in Berlin this February. Jagger, photographer Ellen von Unwerth, and even Grumpy Cat will be there for the private opening. However given the famous feline’s surly demeanor, we don’t expect it to be too enthused by the pictures or the posh event.
The folks at Opel apparently have a thing for famous kitties. For a previous calendar, the firm hired Karl Lagerfeld as the photographer, and he made sure his cat Choupette made an appearance in it.
Gallery: Opel Grumpy Cat and Georgia May Jagger calendar
“Georgia & Grumpy – Not impressed by Wonderland“: The 2017 Opel Calendar is here
Unique insights: The first calendar motifs
Start: 2017 Opel Calendar available from mid-November
Close up and personal: Exhibit of calendar motifs begins in early February in Berlin
Rüsselsheim. “What am I doing here? This isn’t going to turn out well!” This – or something very similar – is probably what Grumpy Cat was thinking during the Opel calendar shoot with Georgia May Jagger in July in the Babelsberg Studios. It was obvious that the feline calendar model was “not impressed”, but rather, well, very grumpy. This is how everyone knows Grumpy Cat, the world’s most famous cat with 8.7 million Facebook ‘likes’. Nevertheless, this did not affect the result: in the meantime, the twelve calendar motifs from star photographer Ellen von Unwerth are finished – and they are more than impressive.
The first calendar photos with the Opel newcomers are very promising: Georgia May Jagger reveals first details about the new Opel Insignia – and raises the curtain in secretive autumn fog. The revolutionary electric car Ampera-e also makes an appearance – including an electrifying charging stop for the next 500 kilometers. As mystical and dreamy as the seasonal backgrounds are, they didn’t manage to get a smile out of Grumpy Cat. But especially thanks to their extreme polarity, the permanently sullen cat and the seductive supermodel Georgia May Jagger ensure exciting, unmistakable looks in the motifs perfectly arranged by Ellen von Unwerth.
Fans of Opel, Grumpy Cat, Georgia May Jagger and Ellen von Unwerth can already look forward to a fascinating exhibit with calendar motifs at the beginning of 2017. All artists – including Grumpy Cat – will be present at the vernissage.
And for all those who cannot wait any longer, a strictly limited edition of the Opel calendar “Georgia & Grumpy – Not impressed by Wonderland“ is available from mid-November 2016 for 29,95 euros (RRP incl. VAT in Germany) exclusively at https://opel-collection.com.