Go all out and you end up paying close to $73,000.

The cheapest 2017 F-150 Raptor money can buy will set you back $49,520 MSRP (including destination charges) for the SuperCab version without any optional goodies. But the thing is, Ford says very few people that have played around with the online configurator have decided to go with the SuperCab, only nine percent to be exact. The other 91 percent have ticked the SuperCrew box, which commands a $2,985 premium raising the starting price to $52,505 (including destination fees).

During the first 10 days since the Raptor build and price site went live, Ford registered more than 90,000 hits and almost 30,000 completed builds, with 90 percent of them featuring the luxury group of equipment adding niceties such as a 360-degree camera and a Blind Spot Information System. The technology package with goodies like adaptive cruise control with collision mitigation and a lane-keeping assistant is also a popular choice, exhibiting a 77-percent take rate.

Ford is offering a total of seven paints for the 2017 F-150 Raptor: Ingot Silver, Magnetic, Lighting Blue, Avalanche, Ruby Red, Oxford White, and Shadow Black, with the latter proving to be the most popular so far. So to recap, the top configuration so far is the SuperCrew in Shadow Black with the luxury group and technology package.

2017 Ford F-150 Raptor SuperCrew
2017 FORD F-150 RAPTOR

We were curious to find out how expensive the high-performance truck can get, so we’ve played around for a while with the online configurator and bumped the price to no less than $72,965 for the SuperCrew model with all the possible optional equipment available.

At the moment of writing, the largest markets include Texas, California, and Florida, while Team Ford dealership in Las Vegas has already registered close to 300 orders. Interestingly, the Blue Oval company mentions “65 percent of orders are identified as retail orders for a specific customer.”

Regardless of the version you go for, all Raptors share a biturbo 3.5-liter EcoBoost V6 engine with 450 horsepower (335 kilowatts) and 510 pound-feet (691 Newton-meters) of torque channeled to the wheels through a ten-speed automatic transmission. It comes as standard with a four-wheel drive system with a torque-on-demand transfer case, beefy Fox shock absorbers, and it even incorporates a Baja Mode if you plan on doing some high-speed off-roading.

Full-scale production of the 2017 Ford F-150 Raptor will kick off later this month and first deliveries are scheduled for December.

Click on the link below to access the configurator.

Source: Ford

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