Buyers can add nearly $6k in options to the top trim. There are some nice conveniences among the extra equipment, too.
If you’re in the market for a new, inexpensive daily driver that must have all-wheel drive, then the 2017 Subaru Impreza should have a spot on your shopping list. The configurator is now online for the all-new model, and the $19,215 (including destination) starting price can balloon to over $30,000 if someone decides to tick every option box.
The most expensive 2017 Impreza trim is the 2.0 Limited on the five-door body for $25,415 (the same version on the sedan is $24,915). The money buys a nicely equipped vehicle that includes standard features like LED headlights, additional exterior chrome trim, leather upholstery, a six-way power driver’s seat, and an eight-inch infotainment system.
For those buyers who desire more high-tech toys and improved safety, there’s still around $6,000 in available options. The bulk of this amount comes from a $3,845 package that adds Subaru’s EyeSight driver assistance suite, blind spot detection with rear cross traffic alert, navigation, Harman Kardon sound system, and a moonroof.
Subaru also offers some extra accessories that many buyers would likely find very useful. For example, an auto-dimming rearview mirror is $342, and it includes a compass and garage door controls. Customers can also order the part with dimming side mirrors that also have approach lights. Subaru owners are often rather outdoorsy, so the all-weather floor mats for $82 could be a smart upgrade. Finally for customers wanting extra protection for their new car’s body, there are side moldings for $288 and door edge guards for $147.
Getting absolutely everything takes the 2017 Impreza’s price to a maximum of $30,350. While that seems high at first glance, it matches the direction that the segment is going. For example, full pricing isn’t available yet for the newly introduced Honda Civic Hatchback, but the most expensive one that we know about goes for $26,135 but lacks the Honda Sensing safety suite. The range-topping Civic Sport Touring is likely a couple thousand dollars more. The Honda has more power and extra amenities like heated rear seats, but the Subie gets all-wheel drive.