The mobile gym is going on a 2,000 miles tour of the eastern U.S. this fall.
Ford and Reebok have got together to encourage people to get fit with a Transit-based mobile gym christened “FitTruck”, which is embarking on a seven-week, 2,000-mile tour of the eastern United States.
The van will be the hub of various popup gyms, competitions, and other events, hosted by renowned fitness experts including F.I.T workout founder Emily Skye, Lean Body supplements co-creator Ashley Homer, and powerlifter Mike Farr.
The FitTruck began as a common or garden Transit 250 with a 3.2-liter, 185 horsepower (138 kilowatt), 350 pound-feet (475 Newton meter) Powerstroke diesel engine connected to a six-speed automatic gearbox. The high roof, 174-inch (4420 millimeter) wheelbase body has been fitted out with four removable seats, and custom flooring, lighting, headliner, and partition by TransitWorks. And Adrian Steel created custom storage for all the fitness equipment.
Reebok’s Steve Robaire said: “FitTruck embodies the idea that the gym is everywhere and fitness can truly take place anywhere - a city, a park or your own home. Today, everything can be made mobile, from food trucks, to retailing clothing and accessories, to basic health care and beyond. It just made sense to take this concept and use it to promote something healthy.”
Transit marketing manager Julie Ellenberger added: “When duty calls, business professionals and commercial fleets want a vehicle with the rugged reliability to get the job done and a feature selection customized to their specific needs.
"Transit has a track record of taking on the toughest situations drivers can throw at it, whether navigating a construction site or an urban landscape. Likewise, embracing a healthy, fit lifestyle allows people to handle the toughest life can throw at them, both mentally and physically.”
The FitTruck tour started in Boston earlier this week and will visit New York, Washington D.C., Virginia, North Carolina, before reaching Columbus, Ohio, where it concludes on December 2.