Skoda is adding the 15th candle on the Superb's birthday cake, following its reintroduction in 2001.
It was in 1934 when Skoda used the “Superb” moniker for the very first time and in the early 2000s it brought back the designation for a midsize model, which was basically a stretched Volkswagen Passat B5. Now in its third generation, the modern Superb is celebrating its 15th anniversary and around 900,000 units sold so far, with more than 100,000 cars of the current model.
Combining an attractive design with huge practicality at a starting price lower than the VW Passat, it’s no wonder the latest Superb (codenamed B8, Typ 3V) is an absolute hit for the Czech marque. As a matter of fact, combined sales of the hatchback and wagon were up in September by a whopping 101.2 percent to 13,500 cars compared to the same month of last year.
One way to further boost sales of the model would be to bring the Superb to the United States, as hinted in a trademark filing earlier this year. The VW-owned company has already registered the “Superb” and “Skoda Superb” nameplates with the United States Patent and Trademark Office, along with “Octavia,” “Yeti,” and “vRS.” A decision whether it will return to the U.S. market will be made in 2017, according to CEO Bernhard Maier.
Skoda’s flagship model might still get the vRS treatment after all for a new range topper to sit above the existing 280-hp, AWD- and auto-only version. While this decision is still up for debate among execs, we do know for sure a plug-in hybrid version will be launched in 2019 and it will be the first electrified Skoda ever. Chances are the eco-friendly Superb will be launched to coincide with the introduction of the mid-cycle refresh.
Until then, the Superb will likely get some updates with additional safety & assistance systems as indicated by a recent batch of spy images depicting a camouflaged prototype.