Cadillac could double lineup, launch 1-Series challenger - report

Cadillac's lineup has slowly been expanding thanks to new models such as the ATS and ELR, but a new report is indicating the brand could eventually double their lineup to include as many as ten vehicles.

Speaking on the condition of anonymity, two supplier-based sources told Reuters the company is considering a flagship sedan, a small crossover and a BMW 1-Series competitor.

When asked about the possibility of new models, Cadillac's global vice president said "We have the core of a very good product set now and we're working hard at examining the options to make it even better. You can expect a more robust lineup." Bob Ferguson also revealed the product expansion is part of a larger strategy to turn Cadillac into a "truly global luxury brand."

While Ferguson would only confirm the company is considering a small crossover and flagship sedan (possibly called the LTS), another source indicated Cadillac could offer a seven-seat crossover, an ATS coupe and an ATS convertible.

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Automaker Cadillac
Article type Rumours
Tags ats convertible, ats coupe, cadillac 1-series competitor, cadillac ats convertible, cadillac ats coupe, cadillac entry-level crossover, cadillac flagship, cadillac lts, cadillac seven-seat crossover, entry-level cadillac, lts