Cadillac could double lineup, launch 1-Series challenger - report

Cadillac's lineup has slowly been expanding thanks to new models such as the ATS and ELR, but a new report is indicating the brand could eventually double their lineup to include as many as ten vehicles.

Cadillac's lineup has slowly been expanding thanks to new models such as the ATS and ELR, but a new report is indicating the brand could eventually double their lineup to include as many as ten vehicles.

Speaking on the condition of anonymity, two supplier-based sources told Reuters the company is considering a flagship sedan, a small crossover and a BMW 1-Series competitor.

When asked about the possibility of new models, Cadillac's global vice president said "We have the core of a very good product set now and we're working hard at examining the options to make it even better. You can expect a more robust lineup." Bob Ferguson also revealed the product expansion is part of a larger strategy to turn Cadillac into a "truly global luxury brand."

While Ferguson would only confirm the company is considering a small crossover and flagship sedan (possibly called the LTS), another source indicated Cadillac could offer a seven-seat crossover, an ATS coupe and an ATS convertible.

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Automaker Cadillac
Article type Rumours
Tags ats convertible, ats coupe, cadillac 1-series competitor, cadillac ats convertible, cadillac ats coupe, cadillac entry-level crossover, cadillac flagship, cadillac lts, cadillac seven-seat crossover, entry-level cadillac, lts