This is a unique chance to own a custom 740Li from a former BMW art car designer.

In 1991, South African artist Esther Mahlangu partnered with BMW to paint her bold colors and geometric shapes onto a 525i. As part of the brand’s Art Car collection, don’t expect this unique sedan to hit the auction block too soon. However, BMW Individual has announced a new chance to own her work on one of the company's models. Her customized 740Li is now up for silent auction in the United Kingdom, and the proceeds from the sale go to The Art Room, a charity that uses art therapy to help kids with emotional and behavioral issues.

Where Mahlangu’s 525i brought her vibrant aesthetic to the outside of the sedan, she focused on the interior trim for this 740Li. The design motif is similar, though. Mahlangu combines bright colors and simple shapes like squares and triangles. She then mixes and matches these basic elements into complicated patterns.

BMW 740Li Esther Mahlangu
BMW 740Li Esther Mahlangu

Her work looks fantastic on this 740Li. The sedan’s exterior is in BMW Individual Pure Metal Silver, and the interior has Smoke White-color Merino leather, so her vibrant style really pops for the wood interior trim. It’s hard not to notice Mahlangu’s art here because her design the most colorful thing about the car.

This project is more about the Mahlangu’s art than tuning the 740Li, so the sedan remains mechanically identical to a stock example. The 3.0-liter turbocharged six-cylinder produces 322 horsepower (240 kilowatts) and 332 pound-feet (450 Newton-meters) of torque. The engine hooks up to an eight-speed automatic gearbox, and the model can reach 62 miles per hour (100 kilometers per hour) in 5.6 seconds.

The silent auction for this unique 740Li is already underway, and the vibrant vehicle makes a public debut at the Frieze Art Fair from October 5 through 9 in London’s Regent’s Park. The sedan goes to the highest bidder after the event. Unfortunately, the regulations don’t allow the vehicle to come to the United States, and it’s right-hand drive, which might limit the attractiveness to bidders outside of the U.K.

Source: BMW

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