Oldsmobile 98 Fiesta Convertible

Oldsmobile, which had steadily grown in market share with strong engineering and excellent value for the money, added trendsetting style to its repertoire with the dashing Fiesta Convertible. The most luxurious and powerful model Oldsmobile had offered to date, the Fiesta was based on the 98 model and originally created for the GM Motorama travelling auto shows of 1952. It clearly represented a styling preview of upcoming Oldsmobile models and included a fashionable panoramic wraparound windshield, distinctive “spinner” hubcaps, and a multitude of impressive options and amenities.

The production car was available from Oldsmobile dealers in 1953 and was priced at a then-lofty $5,715. The Fiesta carried an impressive list of standard features, many of which were previously unavailable, including power steering, power brakes, a deluxe radio, a heater/defroster, whitewall tires, backup lights, hydraulic servos for the windows and seats, a custom leather interior and a shiny black or natural tan Orlon convertible top. Up front, the Fiesta’s “Rocket” V8 engine was equipped with a larger, less restrictive carburetor and air cleaner assembly as well as special high-compression cylinder heads and larger exhaust manifolds. Producing 170 horsepower, this 303 cubic inch V8 engine was mated to a standard Hydra-Matic automatic transmission.

Oldsmobile produced just 458 Fiestas in 1953, and while the model reportedly never generated any profits for the marque, it certainly fulfilled its intended purpose – drawing many potential buyers to Oldsmobile showrooms and encouraging additional sales.

This car was auctioned off by RM Auctions in March of 2009 at the The Ritz-Carlton, Amelia Island, Florida.

170bhp, 303.7 cu. in. “Rocket” overhead valve V8 engine, four-speed Hydra-Matic automatic transmission, independent front suspension with coil springs, live rear axle with semi-elliptic leaf springs, and four-wheel power-assisted hydraulic drum brakes. Wheelbase: 124".

Source: RM Auctions

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