Chevrolet Cruze Z-Spec SEMA

Chevrolet’s small cars have a big presence at the 2011 SEMA Show, with tricked-out Sonics and Cruzes showing off the personalization possibilities for a new generation of performance enthusiasts.

Most of the show cars wear conceptual Z-Spec styling enhancements, which are being evaluated for production. Z-Spec is a line of performance, styling, and personalization accessories available at Chevy dealerships.

“The heritage of Chevrolet cars like the Corvette and Camaro is being expressed in smaller packages for the next generation,” said Chris Perry, vice president, global marketing and strategy for Chevrolet. “The Sonic and Cruze concepts demonstrate that performance comes in all shapes, sizes and displacements at Chevrolet.”

Cruze Z-Spec – Wearing concept Z-Spec ground effects, 18-inch custom wheels, an accessory spoiler and a high-flow grille, the Cruze Z-Spec has the looks and feel of a taut touring car. The exterior appearance of this Cruze is enhanced with a new stripe package that will be available soon, while on the inside are special seat inserts, a racing-style pedal kit, accessory shift knob and interior trim, as well as a new steering wheel.

Source: Chevrolet press

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